Social networking activities win a clear lion's share of people's attention, with this set of data suggesting that Facebook captures an average of more than 465 minutes of people's time each month.
If that's true of every one of the platform's 901 million worldwide users, Facebook now accounts for almost 800,000 years of human time every month. Astonishing.
Meanwhile, in light of our recent report on the importance of location-based mobile social, we were particularly interested to read that location-based services are currently the fastest growing area of interest.
Thanks to Massimo for sending us the link.