Blog - We Are Social Australia

Think Forward 2026

Featured | 22 Jan 2026

Think Forward 2026 is your guide to what happens next. It reveals the emerging behaviours, platform shifts and cultural currents shaping the future of social — and what smart brands should do about it.

Digital 2026

Featured | 15 Oct 2025

Digital 2026 is here! The latest and most comprehensive edition in our Global Digital Reports series, Digital 2026 brings together everything you need to know about global trends across social media, the internet, mobile, AI, and e-commerce.

We Are Social’s Tuesday Tune Up #795

Meta debuts AI-powered creative tools, Threads rewards top conversations, TikTok rolls out AI shopping assistant and more social media news.

Digital Culture Review: welcome to the age of verification

It’s common to wake up in the morning to receive a host of videos from your friends and family, sharing the most outrageous things that happened over the last few hours. But, when everything is turned into a spectacle, we get skeptical. Learn more in this edition of the Digital Culture Review.

We Are Social’s Tuesday Tuneup #794

Meta brings AI creative assistants to Edits, YouTube previews conversational editing for Shorts, TikTok introduces two-tier agency certification, and more social media news.

We Are Social’s Tuesday Tune Up #792

Meta doubles down on AI, Threads rolls out toolkit for podcasters, LinkedIn scraps AI generator, and more social media news.

The Feed turns Five

The Feed is five! Powered by our cultural insights teams, The Feed tracks artefacts of digital culture from across the world. Take a look at the top posts from the past five years.

We Are Social’s Tuesday Tune Up #791

Meta launches AI agent, Threads gives profile analytics an upgrade, Snapchat expands ad options, and more social media news.

The Influencer Chronicles #13

The #13th edition of the Influencer Chronicles is here, and creators have been summer-maxxing hard 😎. From dream ice cream jobs and viral mispronunciations to volleyball pianos, microdramas and the baby bike dad who somehow became the internet’s favourite father of the summer, the internet has been serving plenty of chaos. This month, we’re getting […]

We Are Social’s Tuesday Tune Up #790

TikTok adds voice comments and polls, court rules Operation Bluebird can't use "Twitter", YouTube turns phones into remotes, and more social media news.

The marketer’s guide to GEO: how to get your brand discovered in AI search

AI is changing how people discover, research and choose brands, often before they reach a brand’s website. Our marketer’s guide to GEO explains what’s changing, why social and third-party voices matter and what brands can do now to improve their visibility in AI search.

We Are Social’s Wednesday Wrap Up #789

Instagram helps users identify AI profiles, Twitter returns, X gives out free credits to get people using AI and more social media news.

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