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Blog

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News

Tuesday Tune-Up #426

Which brands are getting Covid-19 updates right? Instagram competes with YouTube on long-form content, LinkedIn and Spotify collab, and Reddit gets an ad update. Plus, more of the latest social news in our Tuesday Tune-Up.

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News

Tuesday Tune-Up #425

Facebook served by Australia's privacy watchdog, Twitter tests disappearing tweets and TikTok adds new analytics tools. Plus, more of the latest social news in our Tuesday Tune-Up.

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Thought Leadership

International Women’s Day: how brands can avoid ‘faux feminism’

Has International Women’s Day become more about words than action? Here, we look at who should join in the conversation, and how to get it right.

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News

Tuesday Tune-Up #424

Facebook takes action on coronavirus misinformation, TikTok partners with another sports league and LinkedIn tests Stories. Plus, more of the latest social news in our Tuesday Tune-Up.

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News

Tuesday Tune-Up #423

Facebook sued for tax evasion, Twitter looks to add Story functionality and TikTok rolls out new safety features. Plus, more of the latest social news in our Tuesday Tune-Up.

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News

Tuesday Tune-Up #422

WhatsApp hits two billion global users, Facebook launches Hobbi and YouTubers are living for the 'applause'. Plus, more of the latest social news in our Tuesday Tune-Up.

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Special Reports

Digital 2020 in Australia: 1 in 3 minutes online are spent on social

In Australia we now have 18 million social media users. 1 in 3 minutes online is spent on social media, and advertising reach is growing across most of the key platforms. So what does this mean for brands?

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What does a very fit office do when they're stuck inside? Online pilates classes, of course.

Shout out to our teacher @kathryn.pilates for getting us out of our desks and onto our mats, every Thursday lunchtime.

Now an important question for our colleagues: when you train at home, do you slack off? Or do you go harder because nobody can see your slightly embarrassing pain-face?

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Cha-ching alert! Get the latest e-commerce insights in our Digital 2020: Australia report. Follow the link on our bio and take a look at online shopping trends in Australia.

70% of internet users aged 16-64 in Australia have purchased a product online in the past month. 47% of the transactions have taken place on a PC and 33% using mobile devices.

We all know you have been creating wishlists at work!
#Digital2020 #GlobalDigitalReport #onlineshopping #digitalinsights #ecommerce

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Especially in advertising, it's true that a business is the sum of its people. Even in a world where we work from home, our office manager @deanbillman is one of our most important players.

How many office managers do you know who'd load up a van and bring you your beaut ergonomic chair, your monitor, and maybe even a roll of loo paper, if you ask really nicely?

So this is a @deanbillman appreciation post. Please use the comments below to shower him in compliments

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This week, #WeAreScrolling Aussie illustrator @gpez, who's doing a spectacular job of turning our collective anxiety into something beautiful.

Head over to her feed for some rainbow-coloured good vibes.

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Did you catch us in @adnewsaustralia this month?

It already feels like a really long time since we've been all in one place, but we were thrilled to show off our new office and our clever management team in a four page spread. 📖

Big thanks to AdNews for having us.

#adnews #agencylife #printmedia

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Over 2 million Australian homes are now smart homes. The penetration of smart home devices has gone up by 27% since last year. Hush, these walls truly do have ears!

If you want more data on how our homes are being taken over by technology, follow the link on our bio to download the Digital 2020: Australia report.

#Digital2020 #GlobalDigitalReport #technology #smarthomes #smartdevices

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Australians are spending an average of 5 hours online every day this year - that’s 37 minutes more than 2019.

We spend almost 2 hours on social media on a daily basis. Which means, 1 in 3 minutes online is spent on social media!

Download the Digital 2020: Australia report for more data on internet and social media consumption. Link in bio.

#Digital2020 #GlobalDigitalReport #socialmedia #digitaltrends #digitalinsights #socialinsights

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We're so bloody excited to welcome our first neighbours at The Chocolate Factory - the brilliant @oldgoldcafe.

An outpost of @samplecoffee; the coffee is superb, the space is cool af, and there's a toastie that'll blow your mind. Let us shout you a coffee next time you pop in!

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Look, we can all agree that coronavirus is very serious and not at all funny, but it's been a joy watching twitter collectively work through their feelings.

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There are 22.31 million internet users in Australia. Of this group, 18 million are active social media users. That’s 71% of our total population!

Out of these active users, almost 98% access social media on mobile and 30% use social media for work.

Want to learn more about the Australian social media landscape? Head to the link in our bio to download the Digital 2020: Australia report.

#Digital2020 #GlobalDigitalReport #socialmedia

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It's not every week that the world calls for toilet paper memes, but we make hay while the sun shines.

#ClientWork for @netflixanz

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We asked the women in our office about the advice they'd give younger women in the advertising industry, and one of the biggest themes that came through was the idea of confidently speaking up.

Leaning in, backing your perspective, standing up for what's right. @cecechieng suggests that the best way for you to get comfortable with the sound of your own voice is to start talking. One success can buoy you towards your next one.

From our HQ to your IG feed, here's what we wish we knew when we were younger. Speak up! #IWD2020

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To mark International Women's Day, we asked the women in our office what they considered to be the most pressing issue for women in 2020.

Our MD @suz_sha offered this insight - highlighting another common theme among the women in our office. We've been told that women can have it all, and sometimes that's a frankly exhausting proposition.

Other issues highlighted were the tensions between motherhood and career, violence against women, pay equality and female representation at a political level.

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To mark International Women's Day, we asked the women in our office what advice they'd give younger women in advertising.

This offering from our Editorial Director @susannahtucker is characteristically well crafted, but the theme of urging women to block out the doubting voices in their own head was a common one.

From our HQ to your, here's our best advice this #IWD2020. Back yourself. You're as good as he is.

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Our mate @steveaoki is a busy man. When he gets home, he wants to kick back and relax. He wants a robot to bring him a sandwich. And @SamsungMobile have all the #SmartThings tech to make that dream a reality.

#TeamGalaxy #ClientWork

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Recent Posts

In Lockdown: The show must go on

In the latest instalment of our In Lockdown series, our Insights Analyst Oriol Fernandez examines shifts in the entertainment industry.

We Are Social | 3 April 2020

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Wednesday Wrap-Up #428

Facebook Messenger rolls out COVID-19 Community Hub, Instagram unveils Co-Watching, and more of the latest social news in our Wednesday Wrap-Up.

Jonathon Valenzuela | 1 April 2020

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Data privacy on social media and why it matters

GlobalWebIndex's Olivia Valentine examines the role of privacy on social media and why it matters to users, platforms and brands, alike.

We Are Social | 1 April 2020

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In The Feed: Zoom parties, massive lasagnas and more

@clubquarantine is a Zoom party for the queer community, Baking sourdough has become the ultimate quarantine hobby - and more.

Lore Oxford | 30 March 2020

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We Are On Twitter

@16Tacos : If I was hot to trot, you absolutely know my license plate would be HT2 TRT

3 Apr
@michaelbatistic : RT @wearesocialau: Not so long ago, the good folk over at @AdNews gave us a shout-out in their March edition. With a four-page spread plus…

3 Apr
@suzsha : Social networks innovate in the face of COVID-19, thanks to @16Tacos wearesocial.com/au/blog/2020/0…

1 Apr
@16Tacos : I didn't think it was possible to have a shorter commute than when I lived a block from my office. Looks like life found a way.

30 Mar

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