Strategy Director

The agency:

We Are Social is a socially-led creative agency. Part of a global network, with an 800 strong team across 13 offices in 11 countries, we are the largest social specialist in the world. We deliver world-class creative ideas for forward thinking brands like adidas, Audi, Samsung, Netflix and Amazon. 

We believe in people before platforms and the power of social insight to drive business value. We call this social thinking.

Our ambition is to deliver outstanding socially-led ideas by attracting top talent who believe working at We Are Social will enable them to do career-defining work.

The role:

At We Are Social we’re passionate about putting social thinking at the heart of marketing. Modern marketing is evolving and we’re looking for a Strategy Director who is equally passionate about the role social can play in this new marketing landscape.

The strategic function within the agency plays a vital role in creating better work.  If you're a strategist that loves the theory of planning versus actionable insights then this role if not for you. If you love big ideas that challenge people and provoke action then you're in the right place. We’re looking for a strategic thinker that has broad channel knowledge (sees the big picture) and is equally at home and passionate about all things social.

We’re looking for a person with the smarts and EQ to be collaborative, efficient and has a handle on what’s happening in popular culture.

The focus of this role will be on working with the creative and client service teams to lead the charge on a significant piece of global social work, based in Sydney. While this will be your main focus you will be required to have input into some other key clients and projects.


The truth is that everyday is different and unique with its own set of challenges and opportunities. Having said that, any day will be a mix of the following:

  • Working with clients and internal teams to define business problems and opportunities

  • Liaising with multiple client teams building the relationship and delivering great work

  • Finding the right insights (working with our Research and Insights and independently) that will produce great socially lead creative work

  • Collaboration across departments and functions

  • Defining efficient distribution strategies for creative work

  • Comfortable working autonomously as well as working directly with client and creative teams

Required Skills:

  • Engaging and confident presenting skills

  • Ability to foster and build strong client relationships

  • Multifaceted planning skills: from channel planning (what channels to use), data utilisation and insight generation, research through social data, content strategy, distribution planning (paid and other) and engagement planning;

  • Passionate about delivering great creative ideas

  • Strong interest in popular culture

Qualifications and Experience:

Minimum 7-10 years’ experience in a senior planning role within an agency. Working in a digital or social agency would be beneficial.

If you're interested, please apply here.