Reports Understanding the impact of COVID-19 on consumer behaviour 9 Jul 2020 We’ve launched Understanding Shifting Attitudes, Behaviours and Values - an in-depth social listening study, which maps out life during the lockdown.
TUESDAY TUNE-UP #441 30 Jun 2020 TikTok launches TikTok For BusinessTikTok has announced that it’s officially introducing a new brand platform called TikTok For Business, which will serve as the home for all its current and future marketing solutions for brands. The site will include access to TikTok ad formats – including its marquee product, TopView – along with a new e-learning […]
WEDNESDAY WRAP-UP #440 24 Jun 2020 GG WP EZ: End game for Microsoft’s MixerMicrosoft have announced that they will be retiring their video game streaming platform, Mixer, as of July 22 (after 0.2% YoY growth). Microsoft will be teaming up with Facebook, transferring Mixer’s streamers to Facebook Gaming. Mixer made a splash in 2019 when they poached some of Twitch’s biggest stars, including Ninja, for […]
TUESDAY TUNE-UP #439 16 Jun 2020 EU asks tech giants to report on fake news around COVID-19The EU has requested that US tech giants, including Facebook, Twitter and Google, begin producing monthly reports containing “detailed data” on how they are combating fake news about COVID-19 on their platforms. While the exact details and starting date of these reports are currently unknown, Facebook, […]
Thought Leadership VIRTUAL PRIDE: HOW THE LGBTQ+ COMMUNITY IS ADAPTING CELEBRATIONS 15 Jun 2020 As we head into June – International Pride Month – our Head of R&I Paul Greenwood examines the impact of COVID-19 on the LGBTQ+ community, the role social media has played in helping the community stay connected, and the learnings for brands wanting to show their support during Pride Month, and beyond. The Coronavirus is changing the […]
TUESDAY TUNE-UP #435 19 May 2020 Facebook looks to buy Giphy for $400 millionFacebook has announced that it is buying popular GIF-making and sharing website Giphy for a reported price of $400 million. As part of the new deal, Facebook plans to integrate the massive GIF library into Instagram and more of its apps, with Giphy living on as part of the […]
TUESDAY TUNE-UP #434 12 May 2020 Fact-checking chatbot comes to WhatsAppWe can’t deal with any more fake news. So, the International Fact-Checking Network (a real organisation that isn’t Google, FYI) stepped in last week and launched a WhatsApp chatbot to help connect app users with global fact-checking authorities. Misinformation will be squashed as users submit information for locally-based fact checkers to, well, […]
TUESDAY-TUNE UP #433 5 May 2020 Facebook beats Wall Street expectations in Q1 earningsDespite the growth of Facebook’s ad business slowing due to the coronavirus pandemic, the social network beat Wall Street expectations on revenue, reporting $17.74 billion (up 17% year-over-year) in Q1. Monthly active users on Facebook were up to 2.6 billion, beating expectations of 2.55 billion. And more than […]
TUESDAY TUNE-UP #432 28 Apr 2020 Facebook Gaming releases stand-alone Android appAspiring gaming streamers, Facebook wants to make your dreams a (virtual) reality. After beginning the roll-out of the Gaming tab on the platform last March, they’ve released a stand-alone app version of the feature on the Google Play store, which allows for live streaming gameplay without third party devices. Per Facebook Gaming […]
Reports DIGITAL AROUND THE WORLD IN APRIL 2020 23 Apr 2020 Written by Simon Kemp The world has changed dramatically over the first three months of 2020, with the COVID-19 pandemic impacting almost every aspect of our lives. These changes have been clearly evident in the world’s digital behaviours too, especially as billions of people turn to connected devices to help them cope with life and […]
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