LEGO Rebuild The World

Retail LEGO United Kingdom

The Brief

We Are Social Studios were asked to produce three films which explored the importance of creative play with LEGO.

The execution

The films feature award-winning actor Billy Porter, legendary architect Sir David Adjaye and US perspective artist Alexa Meade. They follow the creators’ process as they explore the unlimited creativity that can be unlocked through LEGO play.

Produced remotely from the UK due to COVID-19 restrictions, We Are Social Studios worked with trusted service companies in LA, New York and Ghana, as well as the LEGO Agency social and production teams, to ensure the smooth creation of the film series. The talent was directed over video call by UK-based Director, Coral Brown.

AS SEEN IN THE MEDIA

The Drum, 1 Apr 2021

The Lego Group has teamed up with We Are Social Studios and three renowned creators from the fields of art, architecture and film as part of its ongoing ‘Rebuild the World’ campaign.

AdAGE, 30 Apr 2021

LEGO Rebuild The World by We Are Social Studios

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