09 Apr 2024 Go Big and Go Indie: The Untapped Potential of Indie Games Collaborations in Marketing https://wearesocial.com/ca-en/blog/2024/04/go-big-and-go-indie-the-untapped-potential-of-indie-games-collaborations-in-marketing/ In this blog, Rachel Rakowski explores the creative opportunities that indie gaming studios hold, and how brands should embrace their...
21 Mar 2024 Digital & Social Summit: First Talks Announced https://wearesocial.com/ca-en/blog/2024/03/digital-social-summit-first-talks-announced/ The first set of talks are announced for our Digital and Social Summit! Sign up now.
21 Jul 2023 TwitchCon: What marketers need to know about the evolution of Twitch https://wearesocial.com/ca-en/blog/2023/07/twitchcon-what-marketers-need-to-know-about-the-evolution-of-twitch/ This month in Paris, streaming platform Twitch held TwitchCon, its semi-annual gaming convention. Among the cosplay and World Chase Tag...
16 Jun 2023 The Power of Play: Gen Z’s Cure to Loneliness https://wearesocial.com/ca-en/blog/2023/06/the-power-of-play-gen-zs-cure-to-loneliness/ Lorenzo Perosino, Strategist at We Are Social Netherlands, explains how Gen Z have been labelled 'The Lonely Generation', and how...
02 Jun 2023 How Gamefluencers are Shaking Up the Esports World https://wearesocial.com/ca-en/blog/2023/06/how-gamefluencers-are-shaking-up-the-esports-world/ Nathan Pillot, Strategic Planner at We Are Social Paris, explores the phenomenon of Esports and the opportunity it creates for...
20 Feb 2023 We Are Social’s Monday Mashup #618 https://wearesocial.com/ca-en/blog/2023/02/we-are-socials-monday-mashup-618/ Paid-for verification comes to Facebook and Instagram and more of the week's biggest social news stories.
19 Aug 2021 Level up your gaming knowledge, PT 3: Crafting a winning esports campaign https://wearesocial.com/ca-en/blog/2021/08/level-up-your-gaming-knowledge-pt-3-crafting-a-winning-esports-campaign/ In the last in their three-part gaming series, GWI's Trends team looks at the competitive world of esports, how fans...
22 Jun 2021 All together now: Our first Global Virtual Conference https://wearesocial.com/ca-en/blog/2021/06/all-together-now-our-first-global-virtual-conference/ Our Global Project & Operations Coordinator, Bev Collins, shares how we pulled together our first-ever Global Virtual Conference; connecting over...
14 Jun 2021 We Are Social’s Monday Mashup #541 https://wearesocial.com/ca-en/blog/2021/06/we-are-socials-monday-mashup-541/ Twitch expands sponsorships on non-esports content, Instagram adds affiliate feature and more, in our Monday Mashup
28 Apr 2021 Decoding the rules of play for brands on Twitch https://wearesocial.com/ca-en/blog/2021/04/decoding-the-rules-of-play-for-brands-on-twitch/ Our Head of Copy for Dubai, Peter Mazloumian, examines the growth and potential of game-streaming platform Twitch.