UK Case Studies ANIMAL CROSSING PRIDE In celebration of Global Pride 2020, we partnered with Global Pride and launched the first international virtual Pride festival on Animal Crossing.
We are a global agency. We deliver world-class creative ideas with forward-thinking brands. We believe in people, not platforms. We believe in the power of social insight to drive business value. We call this social thinking.
UK Case Studies WWF: No Build Challenge We invited players to proceed through the game without exploiting any of the usual natural resources to highlight the environmental plight of our planet.
UK Case Studies LEGO: The Snapchat AR Fashion Store Nothing says limited edition drop like a pop-up. So we created on that could pop up anywhere.
UK Case Studies adidas: Tango Squad FC Tango Squad FC is an idea that goes against the grain of digital marketing conventions. An episodic long-form documentary series at a time when social platforms are pushing content as short as six seconds.
UK Case Studies Lorex: Left In Charge The day you appoint your children to be in charge at home for the first time, we’ll be there to capture those special moments. Our social campaign, Left in Charge, is a video series that captured mischievous surprises as families experienced these apprehensive and exciting moments.
UK Case Studies Yokohama: Shaving Seconds To build a closer connection between race car drivers and their fans, we created Shaving Seconds, a social campaign that focused on the skills behind driving. We followed an underdog race car team through the Porsche GT3 Cup Challenge Canada, capturing a mix of social experiences that brought our audience together.
UK Case Studies TURBOTAX IN YOUR CORNER Harnessing the power of social to make a meaningful connection between customers and TurboTax Live experts, we created In Your Corner. A social program that supports tax filers when they need it the most.
UK Case Studies THE EXTRA MILE To celebrate frontline workers who risked it all to keep Canadians safe, we challenged the Yokohama community to nominate heroes who were still on the road, driving long distances. We donated a new set of spring tires every week to essential workers to get them through #TheExtraMile.
Thought Leadership Global trends shaping marketing in 2020: Part 2 What will be the most significant trends to impact marketing in 2020? Following yesterday’s blog...
Thought Leadership Hashtags and Challenges: Exciting Opportunity or Embarrassing Oversight? Our Writer, Danielle Clark examines the role of Instagram challenges and trending hashtags in brand communications, and how brands can legitimately get involved.
Thought Leadership Staring down the known unknowns. Trump v Biden 2020 Our Senior R&I Director, Andre van Loon examines the social media performances of Donald Trump and Joe Biden in the run up to the US 2020 election.