We Are Social’s Tuesday Tune Up

Tuneup

AI tools are the focus of this week’s social media round-up, with both YouTube and Snapchat introducing new elements to their platforms. Instagram, on the other hand, is focusing on bringing a bit of fun to your day with the return of its secret emoji game. 

Plus, check out the TikTok trend exposing our bad habits, the hippo that has captured all of our hearts – and a rock icon welcomes in the new season in the most stylish way. Read on for the latest social media news. 

Snapchat revamps app with video and AI features 

Image credit: Snapchat

Snapchat has announced it’s revamping the design of its app with a host of new features for creators including video comments, tools to connect with brands and the ability to pin Snaps to your profile. It is also adding new AI features which includes a tool which lets you create Snapchat Lenses just by describing them.

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YouTube launches AI feature for video ideas

Image credit: YouTube Studio

YouTube creators can now brainstorm video ideas with the help of AI. The feature bases ideas on comments creators have received on their existing videos and on what’s trending across YouTube. For example, if a creator has several comments asking for a follow-up video on a certain topic, the AI feature will suggest ideas to get the ball rolling. Creators can also enter prompts in the Inspiration tab for more ideas. 

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The return of Emoji Pong on Instagram

Instagram has bought back its “Emoji Pong” game, which lets you DM an emoji to a friend on Instagram and challenge each other to a game. It has also added 38 new stickers for Stories and Reels, including fun twists on classic hearts and days of the week. 

Image credit: Instagram 

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In other news

TikTok is testing a pop-out miniplayer on desktop and a new ‘auto-rotate’ feature for watching landscape videos. Instagram adds new parental control features. YouTube launches Communities. Meta is switching under 18s to new “teen accounts”. Threads expands media limit on posts. YouTube tests tool to remove rule-breaking clips.

Trending this week 

🚨Over on TikTok, people are using this sound to expose their kids, and themselves.

🥪Mr Beast, KSI & Logan Paul have launched a controversial new product – ‘Lunchly’ which combines both Feastables and Prime alongside a sandwich for a new lunch range. 

🦛 Moo Deng has captured the hearts and minds of social.

 🇷🇴 Romania’s official TikTok account is getting love across social for showing the ‘raw beauty’ of everyday life.

🧣 Lenny Kravitz welcomes us to Autumn

🕺 Netflix’s ‘The Perfect Couple’ has gone viral, not for the murder mystery, but the iconic intro dance sequence.

🏀 One of the biggest Twitch streamers Kai Cenat, told viewers that he is taking a step back from streaming to pursue a Professional Basketball Career.