05 Jan 2023 Global Trends Shaping Marketing in 2023 https://wearesocial.com/hk/blog/2023/01/global-trends-shaping-marketing-in-2023/ Welcome to 2023, where IRL and URL lives are already impossibly entangled. Wherever you are in the world, the social...
01 Dec 2022 Think Forward 2023: Fragmented Futures https://wearesocial.com/hk/blog/2022/12/think-forward-2023-fragmented-futures/ Today, we launched Think Forward 2023, our annual trends report. Here, our Director of Cultural Insights, Mira Kopolovic, explains the...
12 Oct 2022 Place your Gen Alpha bets https://wearesocial.com/hk/blog/2022/10/place-your-gen-alpha-bets/ Executive Editorial Director, Charlie Cottrell, discusses how brands must grapple at the intersection of identity and technology in order to...
07 Jul 2022 The Future of Sports Fandom | How brands can engage sports fans in 2022 and beyond https://wearesocial.com/hk/blog/2022/07/the-future-of-sports-fandom-how-brands-can-engage-sports-fans-in-2022-and-beyond/ We Are Social Sport explore the five key shifts they've seen among fans that’ll keep sports marketers at the top...
08 Mar 2022 Girl gamers have risen, brands need to listen https://wearesocial.com/hk/blog/2022/03/girl-gamers-have-risen-brands-need-to-listen/ Head of Gaming & Entertainment Fabien Gaeten and Junior Strategic Planner Romane Foschia, explore why are we still struggling to...
18 Jan 2022 2022 trends: New Materialists https://wearesocial.com/hk/blog/2022/01/2022-trends-new-materialists/ This post looks at the final trend covered in Think Forward 2022: New Materialists.
05 Jan 2022 2022 trends: Social Cynicism https://wearesocial.com/hk/blog/2022/01/2022-trends-social-cynicism/ This post looks at the fourth trend covered in the report: Social Cynicism.
21 Dec 2021 2022 trends: Prime Time Platforms https://wearesocial.com/hk/blog/2021/12/2022-trends-prime-time-platforms/ This post looks at the third trend covered in the report: Prime Time Platforms.
15 Dec 2021 2022 trends: The Vibe Economy https://wearesocial.com/hk/blog/2021/12/2022-trends-the-vibe-economy/ This post looks at the second trend covered in the Think Forward 2022: The Vibe Economy.
13 Dec 2021 We Are Social’s Monday Mashup #566 https://wearesocial.com/hk/blog/2021/12/we-are-socials-monday-mashup-566/ Snapchat unveils plans for AR at 'Lens Fest,' Facebook is rolling out professional mode for profiles, and more in our...