05 Nov 2020 Think Forward 2021: The Social Reset https://wearesocial.com/hk/blog/2020/11/think-forward-2021-the-social-reset-2/ Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape...
03 Nov 2020 Get in the game: Brands need to pay attention to the Among Us phenomenon https://wearesocial.com/hk/blog/2020/11/get-in-the-game-brands-need-to-pay-attention-to-the-among-us-phenomenon/ Among Us became Autumn's biggest meme and one of the most talked-about games in the industry. Our Senior Research &...
29 Oct 2020 Why marketers need to understand culture in gaming communities https://wearesocial.com/hk/blog/2020/10/why-marketers-need-to-understand-culture-in-gaming-communities/ Our Chief Strategy Officer, Mobbie Nazir, looks at why the marketers who don’t respect the rules of gaming communities can...
21 Oct 2020 Social media users pass the 4 billion mark as global adoption soars https://wearesocial.com/hk/blog/2020/10/social-media-users-pass-the-4-billion-mark-as-global-adoption-soars/ Simon Kemp shares the key findings from our Digital 2020 October Global Statshot Report.
20 Oct 2020 Social media users pass the 4 billion mark as global adoption soars https://wearesocial.com/hk/blog/2020/10/social-media-users-pass-the-4-billion-mark-as-global-adoption-soars-2/ Simon Kemp shares the key findings from our Digital 2020 October Global Statshot Report.
13 Oct 2020 The next decade of Instagram https://wearesocial.com/hk/blog/2020/10/the-next-decade-of-instagram/ To mark Instagram's 10th birthday, our Global Head of Cultural Insights Lore Oxford contemplates what the next 10 years might...
01 Oct 2020 Livestream shopping: How brands can harness this latest phenomenon https://wearesocial.com/hk/blog/2020/10/livestream-shopping-how-brands-can-harness-this-latest-phenomenon/ Our North Asia Regional Managing Director, Pete Lin, examines to rise of livestream shopping and shares his top tips on...
02 Sep 2020 #PlayWithPringles: What’s Your Flavour? https://wearesocial.com/hk/blog/2020/09/playwithpringles-whats-your-flavour-2/ Our team shares how we helped Pringles build on the success of #PlayWithPringles by asking TikTok users 'What's your flavour?'
04 Aug 2020 Understanding the Impact of COVID-19 on Consumer Behaviour https://wearesocial.com/hk/blog/2020/08/understanding-the-impact-of-covid-19-on-consumer-behaviour/ We’ve launched Understanding Shifting Attitudes, Behaviours and Values - an in-depth social listening study, which maps out life during lockdown.
21 Jul 2020 More than half of the people on Earth now use social media https://wearesocial.com/hk/blog/2020/07/more-than-half-of-the-people-on-earth-now-use-social-media/ Our new Digital 2020 July Global Statshot report reveals that – for the first time – more than half of...
