News Five Friday Facts #56 7 Dec 2012 China’s professional social networking users to reach 100M Just a year after LinkedIn went public, China ushered its own professional social networks. As of today, there are at least 8 professional social networks in China with Tianji and Dajie being the biggest amongst them, both of which have about 12.3 million registered users each. According to […]
News We Are Social Asia Tuesday TuneUp #57 4 Dec 2012 China’s Renren launches Facebook-esque timeline interface Facebook’s timeline-like interface seems to be increasingly adopted by various social networking platforms with the latest being one of China’s social networking sites Renren. Like Facebook, Renren users can update their status, upload photos and share a story but are given the option to switch back to the old […]
News Five Friday Facts #55 30 Nov 2012 APAC travelers rely on social media to make travel choices According to a recent study, travellers in Asia Pacific rely heavily on social media platforms to make travel decisions. In a study that surveyed 4,600 people across 13 countries, 42% cited Facebook whilst 51% cited online travel forums as points of influence to help them make […]
News We Are Social Asia Tuesday TuneUp #56 27 Nov 2012 WeChat to implement payment services in 2 months Tencent has confirmed plans to launch payment services on WeChat, and will integrate the chat app with a PayPal-esque service within the next two months. This highly anticipated development offers greater money making opportunities for the company as retailers will be encouraged to sign up and advertise via […]
News Five Friday Facts #54 23 Nov 2012 Asia leads the way for mobile social media users According to statistics from Nielsen, 59% of social media users in Asia Pacific engage with Facebook, Twitter and other social networks from a mobile device. On the other hand, only 33% of social media users in Europe and the United States use mobile as their primary mode […]
News We Are Social Asia Tuesday TuneUp #55 20 Nov 2012 Daily deals expected on WeChat within next few weeks Two weeks back, we mentioned that the rumour mill was buzzing about WeChat launching discount coupons. The latest buzz is that in a matter of weeks, WeChat’s 200 million users could avail themselves of daily deals in China via Groupon’s Chinese site, Gaopeng. This move is […]
News We Are Social is a Tumblr A-List Partner 20 Nov 2012 As you might have seen in Adweek or Marketing Interactive last week, Tumblr has just debuted its A-List Partner Program, naming We Are Social as one of only 3 agencies with a participating presence in Asia. Tumblr is a powerful social media platform for brands, allowing them to communicate with global audiences in unique and creative ways. The platform already […]
News Five Friday Facts #53 16 Nov 2012 Sina Weibo’s potential for commercialisation Sina has just released a user behaviour report on the opportunities available for brands and marketers. The extensive report on its consumers’ behaviour also compares Sina Weibo with other platforms such as Facebook and Twitter. One of the key findings from the report was that Sina Weibo users spent more […]
News Top Facebook Pages in Asia, October 2012 15 Nov 2012 SocialBakers have published their latest edition of Top Facebook Pages around the world for the month of October. This month, there are some new features added to the infographics – average engagement rate, response time, average response rate and top brand pages by number of admin posts. Whilst the top pages might have high engagement rates and response […]
News We Are Social Asia Midweek Mashup #54 14 Nov 2012 Twitter creates exclusive page to celebrate Indian festival Diwali India is the world’s third most socially engaged country, with its users showing a preference for Twitter over Facebook. Paying homage to the fastest growing online market in the world, Twitter created an exclusive landing page for the #Diwali hashtag to celebrate the start of the 5-day […]
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