Tuneup We Are Social Asia Tuesday TuneUp #73 9 Apr 2013 Chinese Government wants WeChat to pay fees Chat apps such as WeChat have been making such an impact on the usage of traditional telecommunications services that Chinese telcos have been asking for subsidies as compensation for lost revenue. According to a source at the Chinese Ministry of Industry and Information Technology, WeChat may have to […]
Five Friday Facts #71 5 Apr 2013 KakaoTalk downloads hit 10 million in Japan The competition amongst Asian chat apps in the APAC region has quickly turned fierce. We recently saw how many of the big names in the category have become the top social platforms in Asian markets–and many of them continue to invest heavily in penetrating foreign markets as well. For […]
Tuneup We Are Social Midweek Mashup #72 3 Apr 2013 VNG launches microblogging platform in Vietnam The creators of Vietnamese chat app, Zalo, have recently launched microblogging platform Zing.vn. This news comes shortly after the company announced reaching 1 million users on their chat app last month. VNG also created the local social network Zing Me, which is reported to have about 12 million users. […]
Weibo lurking is not all it seems 3 Apr 2013 The Wall Street Journal recently published an article about the true number of users on Sina Weibo. The author discusses a study conducted by researchers at Hong Kong University that was based on a sample of roughly 30,000 users. The results were quite surprising: 57% of the user studied had no posts at all in […]
Scoot to better engagement 2 Apr 2013 When it comes to successfully reaching an audience on social media, meaningful engagement is a particularly crucial ingredient. For most brands, however, this is also the most difficult concept to grasp. For many brands, community management ends up devolving into a series of posts that pander to audience members to ‘Like’ their posts. Some brands […]
Tuneup We Are Social Asia Tuesday TuneUp #71 26 Mar 2013 Thailand’s Chang takes water orders through WeChat Chang, Thailand’s largest beverage producer that’s best known for its beer, started an official account on WeChat last week. Calling themselves “WeChang”, followers are greeted with a welcome message that provides instructions on how to use the chat app to order drinking water for home delivery. In addition […]
Five Friday Facts #70 22 Mar 2013 Vietnamese chat app Zalo reaches 1 million users Chat apps have been on the rise lately, and particularly so across Asian markets. The active user numbers from this past quarter have indicated that KakaoTalk and Line have already claimed the largest number of active social network users in South Korea and Japan respectively. As noted […]
Tuneup We Are Social Asia Tuesday TuneUp #70 19 Mar 2013 WhatsApp’s rumoured to launch a games platform The sleeping giant stirs, if the buzz is anything to go by. Rumour has it that WhatsApp, one of the most popular chat apps worldwide, is in talks with WeMade, a US/Korean games maker for a possible tie-up. If this move materializes, WhatsApp would have effectively diversified its […]
Top Facebook Pages in Asia, Feb 2013 [Part 2] 19 Mar 2013 Continuing the series on the top Facebook pages for the month of February, here are the reports from the remaining Asian countries. Similar to Indonesia, India saw a drop in Facebook user numbers as well. This continuing trend from January seems to be due to Facebook’s measures to delete fake profiles. Also in February, Vodafone’s valentines […]
Top Facebook Pages in Asia, Feb 2013 [Part 1] 18 Mar 2013 SocialBakers has published its latest set of infographics on the Top Facebook Pages around the world. Here are a selection of reports from the Asean countries. Indonesia’s Facebook numbers continued to drop a hefty 2 million following the clearing up of fake profiles. It is noteworthy that Indonesia has a Facebook penetration of 198% of Indonesia’s online […]
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