We Are Social Thursday TuneUp #31
Downstream traffic from Sina Weibo According to Hitwise data, Sina Weibo plays an important role in driving downstream traffic to e-commerce websites in China, compared to Facebook and Twitter. 6.5% of Sina Weibo users visit e-commerce websites after visiting Weibo, including daily deal sites, C2C websites like Taobao.com and B2C websites such as 360buy.com. Across all three social media platforms, […]