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Case Studies

Percy Jackson: Sea of Monsters case study

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We are a global agency.

We deliver world-class creative ideas with forward-thinking brands.

We believe in people, not platforms.

We believe in the power of social insight to drive business value. We call this social thinking.

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Tuneup

We Are Social Asia Tuesday Tune-Up #429

At the IKEA Harajuku store in Tokyo, an in-store installation stands out differently from its previous physical installations. Imma, a virtual influencer, has “lived” in the installation for more than three days. The latest installation of the “Happiness at home” campaign was created using high-definition LED screens and gave the illusion of an actual place that Imma had “curated” and “lived” in. These rooms make use of current IKEA products and styles using pre-recorded videos and images of Imma working and living in her IKEA-styled living room and bedroom.
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Client Work

What We Learned At Campaign’s Gaming Summit

A week ago, we had the pleasure of having our team (in Singapore) present the case study Global Pride Crossing at Campaign Magazine’s Gaming Summit. The work has recently been recognised at the Tangram, Spikes, WARC and The Shorty Awards, but it’s even more thrilling to have the opportunity to present it as a best-in-class example for our industry.
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Tuneup

We Are Social Asia Tuesday Tune-Up #439

Instagram is pushing its TikTok-lookalike Reels and eCommerce Shop further exposure by setting the Reels tab on the home screen for all users, and Shop tab on the lower function bar. This comes as no surprise, as we've seen how Instagram has been piggybacking on the Tik Tok trend recently, and looks to explore new revenue opportunities on the eCommerce front.
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Tuneup

We Are Social Asia Tuesday Tune-Up #455

Written by Jie Ying Du, Ryan Chua and You Quan Fu Soon, you’ll be able to shop while you tweet   Twitter...
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