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Case Studies

first direct: Saving Cup case study

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We are a global agency.

We deliver world-class creative ideas with forward-thinking brands.

We believe in people, not platforms.

We believe in the power of social insight to drive business value. We call this social thinking.

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Thought Leadership

What brands need to do before pitching tent in Animal Crossing

Our Innovations Director in Singapore, Arnaud Robin shares some key takeaways from our Global Pride Crossing campaign.
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Tuneup

We Are Social Asia Tuesday Tune-Up #434

Over the past few years, Instagram has transformed itself from just a photo-sharing platform into one with an integrated online shopping experience. It has features such as shopping tags on posts and Stories; Instagram Checkout, which allows users to purchase items without exiting the app;and Shops, a full screen storefront available to business accounts.
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Tuneup

We Are Social Asia Tuesday Tune-Up #430

Back in March 2020, TikTok announced plans to build a Transparency Center located in their Los Angeles office. This facility is meant to “provide outside experts an opportunity to directly view how the Tik Tok teams go about the day-to-day challenging, but critically important, work of moderating content within the platform”.
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Tuneup

We Are Social Asia Tuesday Tune-Up #426

Instagram finally launched Reels after months of testing and development in the hopes of competing with the increasingly popular app TikTok.
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