Senior Account Director/ Group Account Director

The role

About the role

We’re on the hunt for a talented GAD or SAD to lead one of our biggest, most exciting clients. It’s a high-impact role with scale, pace, and huge creative potential—perfect for someone who thrives on problem-solving, brings loads of energy, and lives and breathes social-first thinking. An amazing opportunity for someone keen to help shape the future of social marketing.

Strategic and creative contribution

• Highly strategic with a thorough understanding of social inc. platform knowledge, creative excellence, paid media and measurement 
• Drives with purpose and develops work that meets the clients business goals
• Able to analyse integrated campaign performance 
• Culturally connected with an unhealthy obsession with all things pop culture 
• Strong creative judgement and is able to effectively shape work 
• Actively contributes to the creative process and builds on ideas
• An evangelist about delivering creative ideas worth talking about 

Team leadership

• Clearly perceived as a leader by their team
• Key contributor and participator in agency and individual team culture
• Leads by example and is a positive force within the agency
• Inspiring manager who is able to nurture and grow great talent 
• Displays a can-do approach to picking up any brief and making it happen
• Thinks ahead, anticipates opportunities and problems and then makes a plan 
• Demonstrates uncompromising standards and expects the same of others 

Learning and development 

• Participates in the delivery of We Are Social internal training
• Proactively applies themselves to continued learning
• Works to stay abreast of the daily developments in social and shares knowledge throughout the agency and with clients
• Part of developing learning initiatives for direct team and wider agency 

Relationship management

• Has the respect and trust of your reports, peers and client team
• Partners with creative and planning lead to drive the business forward 
• Displays full knowledge of the agency’s offering, philosophy and vision and is able to convey it to clients and potential recruits
• Is open and honest and always acts with integrity

Account leadership 

• Is perceived by senior clients to be leading the team to deliver 
• Has a thorough understanding of the client’s business, and the category
• Provides day to day direction to ensure the whole team knows where we are, where we need to go and how we’re going to get there
• Effectively leads meetings to ensure they’re efficient and productive 
• Communicates powerfully and effectively throughout the process
• Spots and manages issues as they arise and acts to mitigate risk

Commercial capability

• Accurately forecasts and delivers revenue against it 
• Estimates accurately and negotiates effectively with clients and suppliers
• Identify opportunities to increase client scope and then makes a plan to go for it 
• Demonstrates diligent budget management, following and supporting the standard We Are Social financial processes

Key skills / experience

• Min 8 years agency experience
• Strong integrated, social and influencer experience 
• Strategic outlook 
• Expert project management 
• Excellent creative judgement
• Strong team leadership and management  
• Proactivity, quick thinking and problem solving skills
• Strong communication and presentation skills
• History of leading strong and trusted client relationships 
• Budgeting, forecasting and resourcing skills

Back to us: Who is We Are Social?

We are a global socially-led creative agency with unrivaled social media and influencer marketing expertise.

With 1,300 people in 19 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.

We make ideas worth talking about. We understand social behaviours within online communities, cultures and subcultures. We help our clients reach the right people in a strategic, relevant and effective way.