Thought leadership Global trends shaping marketing in 2019 Nathan McDonald | 16 January 2019 Our senior leadership from around the world have shone a spotlight the big trends to look out for and their likely impact on the marketing industry in 2019.
Thought leadership Why synthetic authenticity is honest fakery Harvey Cossell | 15 January 2019 Our Head of Strategy, Harvey Cossell takes a look into the world of synthetic influencers and how brands can prepare to play in a world of fake authenticity.
Mashup We Are Social’s Monday Mashup #429 Ryan Dubras | 14 January 2019 Facebook brings live streaming to Oculus Rift, YouTube removes automatic social sharing - and more. The latest social media news in our Monday Mashup.
Thought leadership Why the democratisation of data is crucial Mobbie Nazir | 8 January 2019 Chief Strategy Officer, Mobbie Nazir takes a look at why it's advertisers that take steps to embrace the democratisation of data who will thrive in 2019.
Mashup We Are Social's Monday Mashup #428 Lauren Underwood | 7 January 2019 Facebook adds CTA stickers in Stories for businesses, Snapchat introduces Lens Challenges - and more. The latest social media news in our Monday Mashup.
Thought leadership Taking a stand for the future of sports marketing Gareth Leeding | 3 January 2019 Group Creative Director, Gareth Leeding discusses why 2018 was the year that sports marketing tried to save the world.
News Will Smith, #IWD & ‘Wakanda forever!’: Social in 2018 Ryan Dubras | 27 December 2018 Our round-up of the biggest moments, trends and events which played out across social media in 2018.
Client work Launching Chelsea FC’s hunt to find its next star (e)player Gareth Leeding | 20 December 2018 We helped Chelsea FC harness the power of social media to seek out gaming talent to represent them in the ePremier League.
Thought leadership Reclaiming our sense of self through social media Mobbie Nazir | 19 December 2018 Chief Strategy Officer, Mobbie Nazir examines the key trends from our Think Forward 2019 report and the role brands play in shaping consumer identity.
Mashup We Are Social’s Monday Mashup #427 Ryan Dubras | 17 December 2018 Facebook Watch scales up its ad offering, Instagram tests Creator accounts - and more. The latest social media news in our Monday Mashup.
Awards From strength to strength: looking back on 2018 Robin Grant | 12 December 2018 We Are Social Co-Founder and Global Chairman, Robin Grant takes a look back at some of the highlights from an incredible 2018.
Mashup We Are Social’s Monday Mashup #426 Ryan Dubras | 10 December 2018 Facebook takes Group Stories global, Tumblr bans adult content - and more. The latest social media news in our Monday Mashup.
Thought leadership Hype vs reality: we need to talk about AI Sam Cox | 4 December 2018 Senior Creative Technologist, Sam Cox looks at the role of AI within marketing and his hopes for moving it beyond a buzzword into a force for real change.
Mashup We Are Social’s Monday Mashup #425 Ryan Dubras | 3 December 2018 Pinterest helps retailers create gift-finding tools, Volkswagen creates a mobile AR racetrack - and more. The latest social media news in our Monday Mashup.
Thought leadership Why Brands Need to Create Anti-Hate Policies Mobbie Nazir | 29 November 2018 Our Chief Strategy Officer, Mobbie Nazir discusses the impact of hate speech on communities online and why all brands need a visable anti-hate policy.
