Thought leadership Game Studios writing the rules for Social Gaming Arnaud Robin | 26 November 2020 Our team in Singapore examine what Nintendo's new guidelines on how brands can get involved with their gaming platforms could mean for marketers.
Mashup We Are Social's Monday Mashup #517 Hannah Currey | 23 November 2020 Twitter rolls out Fleets, YouTube targets music fans with new audio ad format, and more in our Monday Mashup.
We Are Social THINK FORWARD 2021 Alice Beaden | 17 November 2020 Think Forward 2021 is here. To celebrate the release of our sixth annual trend report, we are inviting...
Mashup We Are Social's Monday Mashup #516 Hannah Currey | 16 November 2020 Instagram redesigns its home screen, Twitter rolls out carousel ads, and more in our Monday Mashup.
Life at We Are Social Our People: The Business of Influence Marine Montironi | 13 November 2020 In the first of the new 'Our People' series, Head of Influencer Marketing for Paris shares how she came to work in influencer marketing, and more.
Thought leadership What if gaming is social media? Gareth Leeding | 12 November 2020 Our Executive Creative Director, Gareth Leeding, explains why a creative and community-focused approach to gaming should be part of a brands social media strategy.
Mashup We Are Social's Monday Mashup #515 Hannah Currey | 9 November 2020 WhatsApp rolls out disappearing messages, Snapchat lets creators show off their subscriber counts, and more in our Monday Mashup.
Special reports Think Forward 2021: The Social Reset Mobbie Nazir | 5 November 2020 Think Forward 2021 has landed! Here, our Chief Strategy Officer explains the six key trends that we expect to shape social media over the next 12 months.
We Are Social Get in the game: Brands need to pay attention to the Among Us phenomenon Saad Abukhadra | 3 November 2020 Among Us became Autumn's biggest meme and one of the most talked-about games in the industry. Our Senior Research & Insight Executive Saad Abukhadra and Senior Editor Brett Phipps explain what it’s all about, and how brands can get involved.
Mashup We Are Social's Monday Mashup #514 Hannah Currey | 2 November 2020 Facebook, Twitter and Pinterest unveil their third quarter reports, TikTok partners with Shopify, and more in our Monday Mashup.
Thought leadership Why marketers need to understand culture in gaming communities Mobbie Nazir | 29 October 2020 Our Chief Strategy Officer, Mobbie Nazir, looks at why the marketers who don’t respect the rules of gaming communities can expect to be treated harshly.
Thought leadership Do you know your audience? How research aids consumer discovery Michael Batistich | 27 October 2020 Our Head of Research & Insight for Sydney examines why connecting with your audience requires knowing who they are beyond superficial demographics.
Mashup We Are Social’s Monday Mashup #513 Ryan Dubras | 26 October 2020 Snap sees shares jump after besting analyst expectations, WhatsApp pledges to boost investments in business features, and more in our Monday Mashup.
Special reports Social media users pass the 4 billion mark as global adoption soars Simon Kemp | 20 October 2020 Simon Kemp shares the key findings from our Digital 2020 October Global Statshot Report.
Mashup We Are Social's Monday Mashup #512 Hannah Currey | 19 October 2020 Instagram cracks down on 'hidden advertising,' Facebook bans Holocaust denial content, and more in our Monday Mashup.
