Our Insights

We Are Social’s Monday Mashup #527

Shop Pay lands on Facebook and Instagram, Twitter ad revenue exceeds $1bn, and more in our Monday Mashup.

Digital 2021 US

Featured | 27 Jan 2021

People in the United States have been relying more and more on digital and social media during an unprecedented 2020, spending more than seven hours online every single day. Social media is more important than ever, used not only to connect with friends and stay up-to-date with news, but also increasingly to discover and research […]

Social media users pass the 4.5 billion mark

Social media users have passed the 4½ billion mark, but there are also big new numbers for Internet users in China, TikTok’s active user base, and Facebook’s advertising audience.

WE ARE SOCIAL’S MONDAY MASHUP #558

Reddit launches gamified Predictions feature, Twitter tests ads in replies, and more in our Monday Mashup

Effective brand-building strategies for social-first marketing

Our Head of Strategy for Singapore introduces a new framework for creating great social campaigns with brand building at their heart.

We Are Social’s Monday Mashup #554

Facebook invests $1m to combat climate change misinformation, Cameo launches Cameo Calls, and more in our Monday Mashup.

Introducing The Feed: Your daily digital culture download

Today we launched The Feed, an editorially-led Instagram publication tracking digital culture and trends on a global scale.

We Are Social’s Monday Mashup #553

Twitter unveils new invite-only Communities, WhatsApp brings encryption to backups, and more in our Monday Mashup.

We Are Social’s Monday Mashup #552

Twitter launches Super Follows, Roblox is getting voice chat, and more in our Monday Mashup.

Why brands shouldn’t waste the potential of talent with personality

Mobbie Nazir examines McDonald's new partnership with rapper, Saweetie to demonstrate why personality is so important when working with talent.

We Are Social’s Tuesday Tweakup #47

Instagram launches ads in Instagram Shops, TikTok expands Shopify partnership, and more in our Tuesday Tweakup.

We Are Social’s Monday Mashup #551

Snapchat launches Trends, Facebook unveils most popular posts, and more in our Monday Mashup.

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