Our Insights

We Are Social's Monday Mashup #114

Twitter beat Facebook in Q1 advertising performance According to a study of 45 billion ad impressions on Twitter and Facebook in Q1 2012, Twitter gets considerably higher CPMs than Facebook. The main difference between ads on Twitter and Facebook are that almost all Twitter ads appear in user’s streams, whereas Facebook ads appear to the […]

Top Facebook Pages in the US, Q1 2012

Following on from their UK report, Socialbakers have just released their top Facebook Pages in the US Q1 2012 report. The report delivers the rankings of the most popular, engaging and responsive US brand and media pages on Facebook:

Top Facebook Pages in the UK, Q1 2012

Socialbakers have just released their top Facebook Pages in the UK Q1 2012 report. The report delivers the rankings of the most popular, engaging and responsive UK brand and media pages on Facebook:

New Google+ Design, Share+ Everywhere

Google have just revealed a new Google+ layout and interface: As part of the rollout, Google appears to have added new share functionality across a wide range of its different properties: Google Search: YouTube: Gmail: Do you think these new features are primarily intended as social networking functionality, or are they more directed at understanding […]

We Are Social's Tuesday Tweakup #10

Social networks grow userbase and engagement eMarketer posted an interesting study of which countries they expect to grow the fastest this year in terms of social networking users – the growth in the Asian market once again underscores how important it is. The science behind ‘Why tweets go viral?’ According to researchers at Indiana University, […]

We Are Social New York is Hiring

We Are Social recently opened up shop in New York City, and we’re pleased to report we’ve been busy ever since. And, with a growing list of US clients and exciting new projects underway, we need some help. We’re looking for bright, enthusiastic folks to join our US team. People to manage our growing list […]

Why Facebook + Instagram is good news

The Facebook + Instagram deal is a movie in which Facebook has been cast as the pantomime villain, the Child Catcher in Chitty Chitty Bang Bang out to steal the innocence of the Instagram kids. But we disagree. If this is a movie, it’s closer to the plot of The Fighter; in which the washed-up […]

Facebook acquires Instagram: Reaction

The world is waking up to the news that Facebook has acquired mobile photo sharing platform Instagram for a cool billion dollars. Here is a round up of the reactions from around the webs; Mark Zuckerberg makes the announcement on his Facebook page; I’m excited to share the news that we’ve agreed to acquire Instagram and […]

Chris Brogan at #SMWF Europe

I got a call a few weeks ago saying.. please could @RobinGrant be the chair for the main track at the Social Media World Forum Europe? I said.. he’s out of the country, how about if I do it? they said.. we’ve never heard of you I replied I’m much better at public speaking than […]

The power of search and social

Tom Smith, founder of GlobalWebIndex, exclusively talks us through the implications of Google’s Search plus Your World and the concept of the ‘Googopoly’. With the introduction of Google’s Search plus Your World, personalising your search results to include information from you and your friends, Google is driving the way we gather information, communicate socially and […]

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