11 Jan 2024 Global trends shaping marketing in 2024 https://wearesocial.com/us/blog/2024/01/global-trends-shaping-marketing-in-2024/ It’s been yet another unforgettable 12 months in the world of social media and marketing. We’ve seen AI dominating conversations,...
21 Sep 2023 We are no longer a captive audience in our living room https://wearesocial.com/us/blog/2023/09/we-are-no-longer-a-captive-audience-in-our-living-room/ Dan Keefe, Head of Studios, explains how consumer habits are changing with technology, and how advertising is moving away from...
07 Sep 2023 The Future of Influence https://wearesocial.com/us/blog/2023/09/the-future-of-influence/ Read a full round up of our recent Future of Influence series here, to discover how influencer marketing will evolve...
01 Sep 2023 New Patronage: Entering a new era of entrepreneurship – From Creator endorsement to Creative control https://wearesocial.com/us/blog/2023/09/new-patronage-entering-a-new-era-of-entrepreneurship-from-creator-endorsement-to-creative-control/ Following our New Patronage LinkedIn Live - the third episode in our three-part Future of Influence series, our US VP...
10 Aug 2023 Collective Influence: From Personalities and Hypes Houses to Metalabels and moderators https://wearesocial.com/us/blog/2023/08/collective-influence-from-personalities-and-hypes-houses-to-metalabels-and-moderators/ Paul Greenwood, UK Head of Research & Insight, explores how influencers are joining together to strengthen their impact in a...
17 Aug 2022 Let’s Talk About Pandering https://wearesocial.com/us/blog/2022/08/lets-talk-about-pandering/ Written by We Are Social U.S. Associate CM Director Andy Barnett Pandering, in my definition, is a term used to...
25 Jul 2022 Why Are We Still Using Genders In Advertising? https://wearesocial.com/us/blog/2022/07/why-are-we-still-using-genders-in-advertising/ Originally published in The Drum, Written by We Are Social U.S. Associate Strategy Director, Casey Hobgood It’s 2022, and brands...
18 May 2022 The Cost of Free Lunch: Why GrubHub Takes the L https://wearesocial.com/us/blog/2022/05/the-cost-of-free-lunch-why-grubhub-takes-the-l/ Written by We Are Social U.S. Copywriter Lauren Weiss Picture this: It’s 10:59am on an ordinary Tuesday morning. You manage...
27 Apr 2022 How Not To Fail At Web3 Community Management https://wearesocial.com/us/blog/2022/04/how-not-to-fail-at-web3-community-management/ Written for The Drum by We Are Social U.S. Senior Community Manager, Andy Barnett As we enter the dawn of...
04 Apr 2022 Good, Clean Fun: April Fools 2022 https://wearesocial.com/us/blog/2022/04/good-clean-fun-april-fools-2022/ Written by Emma Ilaria, Account Manager at We Are Social NY Let’s kick off on March 31st, when we were...
