UK thought leadership What will social look like in the next 10 years? Our Co-Founder and Group CEO, Nathan McDonald looks at how he sees social media evolving over the next 10 years.
We are a global agency. We deliver world-class creative ideas with forward-thinking brands. We believe in people, not platforms. We believe in the power of social insight to drive business value. We call this social thinking.
UK thought leadership Why women are vital for the future of AI Our Chief Strategy Officer, Mobbie Nazir, examines the important role women play in the future of AI.
UK thought leadership Social in 2028 Our leadership team from across our global offices share their predictions of the what the next 10 years in social might look like.
UK thought leadership How consumer data is shaping creative Head of Editorial, Charlie Cottrell examines the increasing complex world of consumer data and how creative can work to get the balance right.
UK thought leadership Who will win the battle for online live streaming? Our senior strategist looks at live stream broadcasting on social and its role in the future of leading platforms.
UK thought leadership It's time to move diversity from data to action Chief Strategy Officer, Mobbie Nazir reflects on diversity and inclusion at SXSW 2018 and why it's time to move diversity from data to action.
UK thought leadership How digital is transforming sports sponsorship Joe Weston looks at how digital disruption is impacting sports marketing and what brands need to consider to stay ahead of the game.
UK thought leadership How social media is holding Hollywood accountable From Black Panther to #MeToo, Hannah Markus examines how social media is making Hollywood accountable and building a more socially conscious industry.
thought leadership The meme machine gains some new gears Director of We Are Social Sport in London, Joe Weston examines the boom growth of meme culture and how brands can get in on the action.
Special reports Braving the Backlash report: helping brands stand up to hate online Braving the Backlash aims to help brands publicly stand up against hate online; and explain why all brands need an anti-hate policy, how to create one, and where to display it.
thought leadership How social media has empowered women to rewrite the rules Our Head of Editorial, Charlie, takes a look at how social media has helped empower women to shape society and some of the best examples of it in action.