21 Jul 2023 TwitchCon: What marketers need to know about the evolution of Twitch https://wearesocial.com/ca-en/blog/2023/07/twitchcon-what-marketers-need-to-know-about-the-evolution-of-twitch/ This month in Paris, streaming platform Twitch held TwitchCon, its semi-annual gaming convention. Among the cosplay and World Chase Tag...
04 Jul 2023 Rethinking value: the pursuit of a more meaningful life https://wearesocial.com/ca-en/blog/2023/07/rethinking-value-the-pursuit-of-a-more-meaningful-life/ Our Head of Research & Insight, Paul Greenwood, discusses our recent report - Rethinking Value During a Cost of Living...
08 Jun 2023 The Feed: Gen Z emotionalise the workplace, Aliyahcore reclaims ‘alt looks’ & ‘Soft hikers’ redefine hiking https://wearesocial.com/ca-en/blog/2023/06/the-feed-gen-z-emotionalise-the-workplace-aliyahcore-reclaims-alt-looks-soft-hikers-redefine-hiking/ We've selected the most popular posts on The Feed from this month, from Gen Z emotionalising the workplace, Aliyahcore reclaiming...
02 Jun 2023 How Gamefluencers are Shaking Up the Esports World https://wearesocial.com/ca-en/blog/2023/06/how-gamefluencers-are-shaking-up-the-esports-world/ Nathan Pillot, Strategic Planner at We Are Social Paris, explores the phenomenon of Esports and the opportunity it creates for...
31 May 2023 Rethinking Value During a Cost of Living Crisis: A Roundup https://wearesocial.com/ca-en/blog/2023/05/rethinking-value-during-a-cost-of-living-crisis-a-roundup/ We've rounded up all the information you might've missed from our recent report - Rethinking Value During a Cost of...
04 May 2023 New Report: Rethinking Value During a Cost of Living Crisis https://wearesocial.com/ca-en/blog/2023/05/new-report-rethinking-value-during-a-cost-of-living-crisis/ Our new report explores the new ways people are expressing value in the current economic climate.
27 Apr 2023 The Global State of Digital in April 2023 https://wearesocial.com/ca-en/blog/2023/04/the-global-state-of-digital-in-april-2023/ All the numbers you need to make sense of the world’s evolving digital behaviours. The first three months of 2023...
17 Apr 2023 Need to know: Lemon8 https://wearesocial.com/ca-en/blog/2023/04/need-to-know-lemon8/ What do marketers need to know about the current hot social platform, Lemon8?
12 Apr 2023 How sports brands can use YouTube to reconnect with Gen Z https://wearesocial.com/ca-en/blog/2023/04/how-sports-brands-can-use-youtube-to-reconnect-with-gen-z/ In this post, We Are Social Sport’s Daniel Parker explains why YouTube is currently being undervalued by brands looking to...
02 Mar 2023 Think Forward: Sports Edition. Emergent trends in digital sports culture https://wearesocial.com/ca-en/blog/2023/03/think-forward-sports-edition-emergent-trends-in-digital-sports-culture/ Today we have launched our Think Forward: Sports Edition report that explores how social is changing the world of sport,...