Group Account Director

The role

About the role

We’re looking to hire an experienced GAD to lead one of our biggest clients. An opportunity with scale, pace and massive creative potential, it requires someone with bounds of energy, expert problem solving skills and an inherent passion for social-first creative. It’s an amazing role for someone who wants to be part of pioneering what social marketing looks like, now and into the future. 

Strategic and creative contribution

• Highly strategic with a thorough understanding of social inc. platform knowledge, creative excellence, paid media and measurement 
• Drives with purpose and develops work that meets the clients business goals
• Able to analyse integrated campaign performance 
• Culturally connected with an unhealthy obsession with all things pop culture 
• Strong creative judgement and is able to effectively shape work 
• Actively contributes to the creative process and builds on ideas
• An evangelist about delivering creative ideas worth talking about 

Team leadership

• Clearly perceived as a leader by their team
• Key contributor and participator in agency and individual team culture
• Leads by example and is a positive force within the agency
• Inspiring manager who is able to nurture and grow great talent 
• Displays a can-do approach to picking up any brief and making it happen
• Thinks ahead, anticipates opportunities and problems and then makes a plan 
• Demonstrates uncompromising standards and expects the same of others 

Learning and development 

• Participates in the delivery of We Are Social internal training
• Proactively applies themselves to continued learning
• Works to stay abreast of the daily developments in social and shares knowledge throughout the agency and with clients
• Part of developing learning initiatives for direct team and wider agency 

Relationship management

• Has the respect and trust of your reports, peers and client team
• Partners with creative and planning lead to drive the business forward 
• Displays full knowledge of the agency’s offering, philosophy and vision and is able to convey it to clients and potential recruits
• Is open and honest and always acts with integrity

Account leadership 

• Is perceived by senior clients to be leading the team to deliver 
• Has a thorough understanding of the client’s business, and the category
• Provides day to day direction to ensure the whole team knows where we are, where we need to go and how we’re going to get there
• Effectively leads meetings to ensure they’re efficient and productive 
• Communicates powerfully and effectively throughout the process
• Spots and manages issues as they arise and acts to mitigate risk

Commercial capability

• Accurately forecasts and delivers revenue against it 
• Estimates accurately and negotiates effectively with clients and suppliers
• Identify opportunities to increase client scope and then makes a plan to go for it 
• Demonstrates diligent budget management, following and supporting the standard We Are Social financial processes

Key skills / experience

• Min 8 years agency experience
• Strong integrated, social and influencer experience 
• Strategic outlook 
• Expert project management 
• Excellent creative judgement
• Strong team leadership and management  
• Proactivity, quick thinking and problem solving skills
• Strong communication and presentation skills
• History of leading strong and trusted client relationships 
• Budgeting, forecasting and resourcing skills

About We Are Social

We Are Social is a socially-led creative agency operating globally at the forefront of marketing and culture. We are the world’s leading social specialist network: Over 1000 social experts in 15 offices around the world proving the power of social thinking to drive business value.

We help brands immerse their stories in the real conversations their audience are having. We generate sharp strategies and inspiring campaigns, based on social insights for forward-thinking brands like Samsung, Didi, Audi, Activision, Kayo, Koala and the NRL.

We’re focused on creating ideas worth talking about. How do we do that?

We put social thinking at the centre of what we do.

We connect people and brands in meaningful ways.

We create ideas worth talking about.

We Are Social.

Here in Sydney, we are a group of people from different walks of life, united by a passion for popular culture. We Are Social is an equal opportunity employer, we value diversity of thought and experience at our company.  Learn more about our culture and our work.