This week, updates keep rolling in for Edits with three new features added to Instagram’s video editing app. Meta is cracking down on unoriginal content (following YouTube’s lead), and X is expanding its AI bot with inspiration from Fifty Shades of Grey – obviously.
Meanwhile, the internet can’t stop talking about that moment on the big screen at Coldplay’s latest gig. And in other news, Charli XCX married The 1975 drummer George Daniel.
The Edits updates keep coming
Image credit: Meta
Instagram’s video editing app Edits has added three new features. First up, a fix for copyright headaches with a new royalty-free tab in music discovery. Creators can now easily switch over to royalty-free tracks when adding music to their videos. Edits is also adding a new keyframe editing feature for more precise editing. And, is adding 10 new voice effects, including a ghost and a robot.
Meta is stepping up its fight to stop accounts sharing “unoriginal content” – i.e. posts that reuse someone else’s text, photos, or videos. Accounts that repeatedly use someone else’s content will lose access to the Facebook monetisation program.
Instagram has expanded its DM translations test so that more businesses can try them out. Instagram has started actively promoting this as an option, boasting almost 100 different language options. It’s also pretty easy to use, with users just needing to hold down the message and select “translate”. The translated text will then be displayed below the original message in-stream.
Back in March, X acquired AI-generated text-to-video tool Hotshot, and now the platform is making moves to integrate it into its Grok AI engine. The new process, which will be called “Imagine,” will let X users make their own video using AI prompts. X is also working on new AI characters, including one apparently inspired by Edward Cullen and Christian Grey…
Instagram is testing a new analytics tool which would show how many likes each specific frame in a carousel post has gained. The new carousel frame data allocates like counts based on whatever frame was on screen when the like was applied. The counter on each image should give you an indicator of that specific frame’s popularity. So it’s not an exact science, but it’s a pretty interesting insight to have.
LinkedIn has rolled back its recent algorithm update after lots of users reported seeing older posts in their feeds. It’s now been fixed and LinkedIn said it was all part of a test to find the right balance between relevant and recent content. LinkedIn has also added some context around whether you should add hashtags to your posts. In short, no. While hashtags can be useful when people are looking for a specific trend, LinkedIn’s detection tools find topical relevance based on the text in the post, so they probably aren’t needed.
