We are social A global, Socially-led creative agency
We are a global socially-led creative agency with unrivaled social media expertise.
With 1,300 people in 18 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.
We Make Ideas Powered by People
We understand social behaviours within online communities, cultures and subcultures.
We help our clients reach the right people in a strategic, relevant and effective way.
WE WORK WITH
WHAT WE DOSee all services
Our strategic thinking is based not only on audience and category, but cultural conversation. Our research and strategy teams work in close collaboration. They are fluent in the language of the internet, anticipating and preparing our clients for significant cultural shifts.
A creative agency with a difference. We make fully integrated campaigns; innovative social media and gaming activations; long-form videos and short, impactful social content. We create stories, not just social media posts, from a 12-month roadmap to real-time reactive conversations.
We push the boundaries of content creation on ever-changing social and digital platforms. We like to keep things under the same roof; our agile in-house production arm, We Are Social Studios, produces social-first creative content that can live across any media.
Media & Distribution
Our approach to paid media is enhanced by our understanding of social behaviours; strategic distribution places the right stories in front of the right people. We work with mainstream and niche platforms and formats, across the social and gaming ecosystems.
Our WorkSee all
Global Pride Crossing
Global Pride Crossing is a virtual Pride in Animal Crossing designed to keep the parade spirit alive and inspire all LGBTI+ individuals to be whoever they want to be.See Case Study
LENOVO ‘LIGHT & SEEK’
We built the YOGA Tablet campaign story – about finding a new way to do more of what you love – while driving buzz and talkability around the YOGA Tablet 2 Pro’s projector feature.See Case Study
INTEL: GLOBAL AOR
We Are Social Singapore created regional Intel work from the center, and collaborated with Intel APJ to implement the work in 14 APAC markets.See Case Study
FOX+: ULTIMATE FOX+ CHALLENGE
We came up with the Ultimate FOX+ Challenge to help differentiate FOX+ from existing streaming platforms and cut-through the competition.See Case Study
A branded community of Samsung-using and loving influencers who helps spread the philosophy of Do What You Can’t.See Case Study
We are social Influence
We develop influencer marketing strategies that align with our clients’ values and beliefs. We find authentic talent with integrity to evoke authority and inspire trust, helping brands establish meaningful connections.
WE ARE SOCIAL GAMING
We help brands craft meaningful and effective experiences in gaming and esports environments.
We work with brands in four key areas: understanding gaming culture; enhancing gaming experiences; navigating the fragmented gaming ecosystem; and maximising impact through a connected amplification approach.
WE ARE SOCIAL XYZ
Web3 is a fast-growing space where it’s essential to understand culture and social behaviour. From the metaverse to minting NFTs, from Discord to DAOs, from tokens to Twitter and more: web3 is about empowering people and communities.
wearesocial.xyz is our web3 ‘layer’, harnessing the strategic and creative capabilities within our global network to help brands participate in a relevant, meaningful, and authentic way, future-proofing themselves for this next frontier.
In collaboration with our partner agency Kobe, we work with thousands of influencers across Southeast Asia.
Kobe (口碑) is an award-winning AI Influencer Marketing agency that connects brands with the best-suited celebrities, social media influencers and content creators, thanks to the power of AI.