Social Commerce

News
Simon Kemp

A number of high-profile brands have shuttered their Facebook Commerce Tabs in recent weeks, but we recently learned that nearly 30% of Burberry’s online sales are driven by traffic that originates in social media.

So who’s indulging in social shopping, and what’s holding non-users back? This great infographic from Digitas investigates:

Thanks to Allfacebook for the tip.