Top Facebook Pages in Asia, Mar 2013 [Part 1]
SocialBakers has published its latest set of infographics on the Top Facebook Pages for the month of March. Here are a selection of reports from the Asean countries.
Indonesia has kept its user base at 47 Million since the removal of fake profiles by Facebook. Local food nutritionist WRP recorded the highest response rate in the month of March. Also, interestingly, the fourth most Liked media page was Facebook Security reflecting that Indonesians’ high concerns with privacy and security on Facebook.
Philippines‘ most shared post with 39,000 interactions was from Nescafe Philippines on the new Pope. Whilst most brands would avoid religious content on their Facebook page, Nescafe Philippines leveraged on the nation’s faith.
Thailand’s Ichitan Green Tea has been drawing a lot of attention on Facebook recently. The newly launched beverage brand has been aggressively promoting via Facebook with giveaways that are attracting fans in hundreds of thousands.
Fast food pages such as KFC and McDonalds continue to provide the best performing content in Malaysia – KFC with 99,000 interactions in February and McDonalds with 41,000 interactions in March.
Singapore’s best performing posts usually tend to come from Facebook pages that are targeting the tourists, such as the Singapore Flyer or Changi Airport. However, one of March’s best performing post is my personal favourite where Changi Airport celebrated its staff’s honesty that brought the community together in pride.