This week, vertical video continues to be the main character with both LinkedIn and YouTube adding new video features. X on the other hand is making it a lot harder to run your *insert celebrity* parody account with new rules in place for joke accounts.
Meanwhile, there’s a new feline-friendly dance for you and (your cat) to try, some TikTok users are asking for unhinged advice and others are reframing their bad habits as hobbies. Sounds like another normal day on TikTok. Read on for more social media news.
LinkedIn tests trending video feature
Image credit: Lindsey Gamble
LinkedIn is testing a new video trends feature to encourage members to create videos on the app. The feature will include tappable tags both on the video and in the main feed. Users can tap the topic to explore other videos on the topic. There will also be an “Add to this trend” button which opens your camera to share your take on the topic.
X is preparing to launch a new “handle inquiry” feature that will allow Verified Organisations to bid on inactive usernames, according to a recently surfaced FAQ on the platform’s web app. Bidding will start at $10,000, with some bids potentially reaching upwards of $500,000.
YouTube has added new features to its inspiration tab. Creators will get access to an improved video editor, the ability to generate AI stickers, a feature that syncs content to the beat of a song, enhanced templates, and more.
It looks like the days of chaos-causing celeb parody accounts are officially behind us. X is now making parody profiles even more visible on the app. As of Thursday, all parody accounts will need to include specific keywords at the beginning of their account names and avoid using the same profile picture of the person they are imitating. Keywords include: “parody,” “fake,” “fan,” and “commentary”.
