Our Insights

Look no further for all the latest updates on Twitter, Meta, Snapchat and YouTube. As usual, our weekly gathering of all the latest social media news, but this time it's Tuesday!

This month's round-up of The Feed features the likes of ChatGPT showing human-like flaws and TikTok confessionals. Check out all the latest digital and cultural trends here.

YouTube lets advertisers target Gen Z based on trending music, Meta launches new Reels ad options, TikTok launches Branded Effects for marketers, and more in this week's Monday Mashup roundup.

Simon Richings, Executive Creative Director at We Are Social, explores the rise of AI and its capabilities, the implications on creatives and what it means for working in the industry.

What were some of the biggest themes emerging from SXSW 2023? We were on the ground in Texas - here’s what caught our attention.

From the glamourising of DINK (double income, no kids’), to Neutrogena’s parody TikTok dating show, to the blurring of real and virtual worlds, we explore the most popular trends on social in this round up of all the latest from The Feed.

Meta experiments with AI-powered chat, TikTok rolls out new screen time controls and more of the week's social media news.

Today we have launched our Think Forward: Sports Edition report that explores how social is changing the world of sport, from participation to fandom.