Blog - Page 23 of 46 - We Are Social Hong Kong

GAMEFLUENCERS — THE NEW CULTURAL ICONS TO CHAMPION YOUR BRAND

Written by We Are Social Singapore Senior Planner Melantha Tan We’re constantly shuffling from one platform to another, screening one influencer to the next. Here’s a group of game-changers who are not only shaking things up in the virtual world of live gaming, but also permeating their presence into other aspects of streamers’ lives, bonding […]

THE GLOBAL STATE OF DIGITAL IN OCTOBER 2022

For the last Digital 2022 statshot of the year, Kepios founder Simon Kemp is back with his expert analysis.

Place your Gen Alpha bets

Executive Editorial Director, Charlie Cottrell, discusses how brands must grapple at the intersection of identity and technology in order to reach and engage with Gen A. If you’re a brand desperately writing briefs to help you engage the demanding yet desirable Gen Z audience, hold onto your pants; it’s time to start worrying about Gen […]

GAMEFLUENCERS — THE NEW CULTURAL ICONS TO CHAMPION YOUR BRAND

We Are Social explores what a gamefluencer is and the ways in which brands can get them involved and use them to their advantage.

The Feed at one: Ten key moments that are shaping the future of digital culture

To celebrate one year of The Feed, we’re looking back at the past 12 months, selecting 10 key moments that are shaping the future of digital culture.

From Web3 to Brand3 | How Web3 can rewrite some of the rules of marketing

Cannes Lions returned this year following a three-year hiatus due to the pandemic. During this time the world has changed, and so has what we know about creativity. We spent five days at Cannes, taking a look at the industry’s most original, bold and game-changing work from around the world. Which, apparently, is anything but […]

THE GLOBAL STATE OF DIGITAL IN JULY 2022 | PART TWO

Kepios founder Simon Kemp takes us through part two of the key headlines featured in our Digital 2022 July Global Statshot.

The global state of digital in July 2022 | Part one

Kepios founder Simon Kemp takes us through the key headlines featured in our Digital 2022 July Global Statshot.

The Future of Sports Fandom | How brands can engage sports fans in 2022 and beyond

We Are Social Sport explore the five key shifts they've seen among fans that’ll keep sports marketers at the top of their game.

What Pride means to me

Pride is upon us, and as celebrations get underway, we wanted to get a better understanding about what Pride means to some of our LGBTQIA+ team members from across the globe.

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