We Are Social’s Asia Tuesday Tune Up
Instagram updates creator metrics Instagram is updating its analytics dashboard to make ‘views’ the primary metric across all formats including reels, live, photos, carousels, and stories. The company says that by having the same metrics, creators will be able to better understand how their content is performing regardless of format and develop better strategies to help achieve their goals. Separately, the platform is live testing a new “Friend Map” feature which will display where users are or have been based on any posts and/or Stories where they have been tagged with a location. Users will also be able to add […]
