22 May 2024 How brands can stand up to hate in the summer of sport https://wearesocial.com/hk/blog/2024/05/how-brands-can-stand-up-to-hate-in-the-summer-of-sport/ Today, we launched a new report: Braving The Backlash: How Sports Brands Can Take a Stand on Social. In this blog,...
11 Aug 2023 Fair Play: How the Women’s World Cup Exposes Inequality in Sport https://wearesocial.com/hk/blog/2023/08/fair-play-how-the-womens-world-cup-exposes-inequality-in-sport/ Aneka Hindocha, UK Research & Insight Director, discusses the Women's World Cup, inequality in football, and how we're striving for...
26 Jul 2023 What BT and Discovery need to do to make a success of TNT https://wearesocial.com/hk/blog/2023/07/what-bt-and-discovery-need-to-do-to-make-a-success-of-tnt/ Joe Weston, our UK Head of Sport, lays out what TNT Sports needs to do to resonate in 2023 if...
12 Apr 2023 How sports brands can use YouTube to reconnect with Gen Z https://wearesocial.com/hk/blog/2023/04/how-sports-brands-can-use-youtube-to-reconnect-with-gen-z/ In this post, We Are Social Sport’s Daniel Parker explains why YouTube is currently being undervalued by brands looking to...