Our Insights

Mireille Iskander, Influencer Manager at Socialize, talks about the importance of authenticity from influencers in building meaningful relationships and trust with audiences.

This trends report unpicks the complex web of consumer behaviour online, and explores the role brands can play in reflecting and shaping it.

Our report Think Forward 2024: The Social Reckoning, identifies five trends predicted to play out on social media in the next 12 months.

Our Digital 2023 October Statshot highlights the latest developments in the digital and social landscape.

Read a full round up of our recent Future of Influence series here, to discover how influencer marketing will evolve over the next few years.

TikTok to display ads in search results, X offers $250 ad credit to advertisers and more of the biggest social media stories from the last week.

Our Digital 2023 July Statshot highlights the latest developments in the digital and social landscape.

This week’s social media news includes downloadable Reels on Instagram, LinkedIn's generative AI posts, and more!

All the numbers you need to make sense of the world’s evolving digital behaviours. The first three months of 2023 have seen some particularly interesting developments in the world’s connected behaviours. As ever, our new Digital 2023 April Global Statshot Report – published in partnership with Meltwater and We Are Social – brings you all the latest...