We Are Social’s Tuesday Tune Up

Mashup

Changes are on the horizon for some of your favourite social platforms with TikTok testing a new edit option for videos after they’re live, Meta taking the next steps in its AI training, and X separating DMs from public posting. 

Plus, check out the not-so-casual sound trending on TikTok, the mukbang influencer that has shocked audiences, and cuteness meet WWE in the latest BuzzFeed puppy interview. Read on for the latest social media news. 

TikTok tests editing options for uploaded videos 

Say goodbye to missed typos and forgotten background noise. TikTok is testing a new feature that allows user to delete and re-edit videos after posting. The re-edit feature will only work on edits made in-app, so if you’re a CapCut user you’re out of luck.

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Image credit: Owen Willis

X is working on separating DMs from the rest of its app features 

Currently, if you want to DM someone on X, you need an X account. But, X owner, Elon Musk has revealed that the app is currently working on “decoupling” DMs from public posting. This means that if you want to just use X for messaging, you can. It also means you can block users from messaging you, without blocking their profile – which I guess is useful. 

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Meta can now use public posts for AI learning in the UK

Meta has gained approval to use users’ public posts as part of its AI training in the UK. This includes public posts, comments, photos, and captions from users over the age of 18. The AI model will use these interactions to get a better understanding of “British culture, history, and idiom”. 

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Image credit: Dima Solomin

In other news 

Meta has created a ‘chosen topics’ feature to better curate suggested content on Instagram. Instagram is testing a new post preview format on the Explore tab. Meta publishes holiday marketing guide. TikTok to host webinar for SMBs. 30% of all New Zealanders now use Snapchat. Snapchat adds new posting options for older teens. YouTube launches Add Yours sticker on Shorts. TikTok has added the ability to mention people in a story after it has been uploaded.

🔥 Trending this week 🔥

🧪 Nikocado Avocado has been all the talk across TikTok and X, after the YouTuber revealed he had been secretly losing weight in what he calls ‘the greatest social experiment’ of his life. 

❤️ On TikTok, couples are sharing the casual (and not-so-casual things) they did at the beginning of their relationship. 

🎀 Is your vibe brat or demure? Try this trending effect to find out.

🎸 Musicians of TikTok have taken to riffing over influencer drama

🐶 BuzzFeed’s ‘Puppy Interviews’ this time involved WWE legend Dave Bautista, which really is the most wholesome content considering he’s used to giving out Batista Bombs.