We Are Social’s Tuesday Tune Up

Mashup

This week, Instagram is rolling out message filters to help users tame their wild DMs, X is launching a new project to get community notes out faster, and YouTube is giving its Studio a makeover with new features for creators. 

Meanwhile, dance fever has taken over social with Australian breakdancer RayGunn making headlines with a new dance challenge, while Jennifer Hudson’s talk show guests are going viral on TikTok as they show off their best moves. Read on for the latest in social media news.

Instagram introduces message filters

Image credit: Instagram

Feeling overwhelmed by a cluttered inbox? You’re not alone! Instagram is coming to the rescue with new message filters, to bring some much-needed order to your DMs. Now, users can sort and filter their messages by categories like follower count, verified accounts, brands, creators, and more – ideal for the flood of messages that creators and influencers receive daily.

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X launches Lightning Notes project for faster Community Notes

Image credit: X

X is launching a new project titled ‘Lightning Notes’. Although it sounds like a top-secret superhero mission, its real mission is to improve the speed community notes appear on posts, which is equally important for humanity – right?  During testing some posts were receiving notes as quickly as  14 minutes after being written. Pretty impressive stuff. Now, let’s see how we get Chris Hemsworth involved… 

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YouTube adds new features to its Studio

Image credit: YouTube

YouTube is making changes to its Studio features with a host of new updates for creators. Its new updated “Content” now provides an overview of all content formats, including videos, Shorts, Live, and Playlists. It has also revamped the “Comments” tab, now called “Community,” with tools like Community Spotlight and AI-powered comment reply suggestions. 

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🔥Trending this week 🔥

🐰  Can you guess the movie by the emojis? This new filter is for you.

🕺 If you’re not already familiar with the Jennifer Hudson Show’s social-first guest intros… 

💃 Aussie icon Raygun has challenged anyone who thinks they can outdance her to post their entry into the #RayGunChallenge.

🎤 Years & Years’ Breathe is being used as part of this sound where TikTokers show off their lame ways to impress. 

🎄 An old trending sound is coming back to our FYPs bright and early. 

🫧 Enough complaining, it’s time to romanticise life with this Gracie Abrams song.

In other news

🧵 Threads reaches 275 million users.

🎨 Pinterest is launching a redesigned profile layout on desktop.

🎶 TikTok partners with music distributor United Masters.

❌ X rolls out controversial changes to its block feature.

🎓 TikTok has announced a ‘new and improved’ TikTok Academy for advertisers.