Our Insights

In September, We Are Social will be launching a new report outlining the trends defining a new era of brand and creator collaboration: Next Gen Influence. Here, we preview one of the five trends that will feature - Influential Allies.

Instagram adds music to user profiles, TikTok partners with 2024 Paralympic games, LinkedIn rolls out new video carousels, and more social media news.

In September, We Are Social will be launching a new report outlining the trends defining a new era of brand and creator collaboration: Next Gen Influence. Here, we preview one of the five trends that will feature - Extreme Influence.

Threads adds new insights and expands drafts, Instagram tests vertical grid, YouTube expands its AI features, and more social media news.

Meta expands its AI Studio in the US, Threads adds trending topic labels, Instagram tests Notes filter on Reels and more social media news.

Our new Digital 2024 July Global Digital Statshot Report – published in partnership between Meltwater and We Are Social – delivers plenty of impressive numbers and trends, together with a rich selection of insights into how the world’s digital behaviours are evolving.

YouTube adds a host of new features, Meta adds new AI image tools, X launches new AI user summaries and more social media news.

YouTube tests AI radio and rolls out song recognition tool, X launches AI-powered Trend Genius ads, Snapchat launches niche sports series and more social media news.