Blog - Page 82 of 109 - We Are Social Singapore

Social Service by Industry

Following our post earlier this week on social customer service, here’s another great infographic from SocialBakers that shows how things break down by industry. What’s particularly interesting is that social customer care is clearly becoming an increasingly important priority for brands across the board, with brands increasing their response rate by 143% in the past […]

We Are Social Asia Tuesday TuneUp #89

KakaoTalk joins the race for market share in the Philippines The main chat app contenders in the Philippines have long been Wechat, Line, Whatsapp, and Viber. But an additional option is now available in the Philippines as KakaoTalk launches their first TV ad. The Philippines spot features Filipino singer Sarah Geronimo, together with Korean boy band Big Bang. This […]

We Are Social Midweek Mashup #80

WeChat v5.0 Update is now in iOS WeChat, the famous messaging app from China, has rolled out its new version for iOS. WeChat v5.0 has social gaming, mobile payments and a proper sticker store. As reported by TechinAsia, the mobile payment and social gaming integration have been anticipated for months but for now, are just […]

Top Smartphone Apps Are Social

Mashable shared this great chart from Statista and GlobalWebIndex that shows the top 10 most-used smartphone apps in the world: What’s interesting is that 9 out of the top 10 apps are social media-related, with 7 of them dedicated to social communication. Intriguingly, WeChat / Weixin is already in the top 5 apps globally, putting it […]

Profiling LinkedIn Users

LinkedIn isn’t just a network for job hunters. The platform has grown immensely over the past few months, both in terms of its user base and its functionality. The world’s largest professional network now counts more than 225 million registered users, 10% of whom check in once per month. But what does the average LinkedIn […]

We Are Social Asia Tuesday TuneUp #88

BMW invented ‘Ctrl Z Day’ for Z4 model campaign German automaker BMW recently had a successful viral campaign on its new Z4 model. With the help of a few prominent microbloggers, the hashtag #Ctrl Z Day# went viral on July 12 across Sina Weibo. Over 300,000 users shared their deepest regrets in 140-character form ranging […]

From Likes to Buys

Marketers often wonder how they should quantify the ROI of their social media activities. There’s rarely a straightforward answer to this – the answer always depends on the specific objectives of the brand, and social media’s role within the broader marketing mix – but this handy infographic from CouponCabin offers some ideas on the kinds […]

Five Friday Facts #85

Line hits 200M users; adds 100M in 6 months A new article by TechInAsia reports that Japan-based chat app Line has reached a milestone user base of 200 million. Line had just recently reached 100 million in January of this year, indicating that the chat app has doubled its user base in the last six […]

Top Facebook Pages in Asia, June 2013 [Part 2]

Continue from Top Facebook Pages in Asia, June 2013 [Part 1]: Nepal: NCell was again the name that deserved most attention when we examined the strength of Facebook brands in Nepal. Besides having the biggest fan base, NCell owned 2 out of the top 3 most popular posts last month. NCell’s Recharge & Wins campaign preserved the […]

We Are Social Asia Tuesday TuneUp #87

Sina Weibo and WeChat Compete in Online Banking WeChat and China Merchants Bank (CMB) jointly launched the WeChat customer service for its credit card subscribers in late March this year. On July 1st, CMB announced the establishment of its first “WeChat Bank”, expanding its services to debit card, loan applications, and fee payment services among others. Hot […]

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