MEDIA & DISTRIBUTIONEffectiveness Measurement
Campaigns and marketing strategies need to make people do things that drive business results. This might be as obvious as a purchase, a click or a video view, but often it’s less tangible than that. Our measurement frameworks recommend a wide range of digital and traditional metrics and measurement techniques, to prove the effectiveness of integrated social thinking in driving business results.
We also offer social brand tracking and lift studies to see how our campaigns improve brand sentiment and sales. We continuously optimize our campaigns based on these deeper learnings to maximize your ROI.
More Services
Distribution Strategy
Media & Distribution
We develop distribution strategies that help brands reach their audience and cut through the noise of their competition.
Media Planning
Media & Distribution
Our media planners leverage social insights to identify the best combination of channels and tactics to connect with your audience.
Influencer Marketing
Media & Distribution
We manage end-to-end influencer campaigns, from mapping, tracking, co-creation and media, helping our clients form partnerships with impact.
Social Commerce
Media & Distribution
We help deliver a social shopping experience that is fluid, entertaining and frictionless, generating a measurable business impact.