Your ultimate guide to the evolving digital world
Our Digital 2024 report highlights everything you need to know about social media, internet, mobile and ecommerce trends globally.
In a bumper year for digital milestones, social media users have passed the 5 billion mark, increasing by 266 million over the past year. The typical social media user now spends 2 hours and 23 minutes per day on their social platforms of choice, with activities ranging from shopping to connecting, entertaining to looking for information about brands.
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Digital 2024 Australia explores the country’s evolving digital and social landscape.
While traditional media usage is declining, the report shows strong growth in social, with TikTok users spending over 42 hours a month on the platform, underscoring the importance of leveraging social media to reach and engage with people.
The Digital & Social Summit 2024
This April, we will be running a week-long series of events where we’ll explore the key themes in the Digital 2024 report in more detail. Featuring perspectives from expert speakers, and hosted by our offices across the UK, Europe, Asia and North America, we’ll be discussing the shifts in the data, and the behaviors driving these changes.
DIGITAL 2024 PDF DOWNLOAD
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ALL DIGITAL 2024 REPORTS
Think forward 2024: The Social ReckoningSpecial Report
Our annual trends report unpicks the complex web of digital culture and behaviour and explores the role brands can play in shaping it.