Our Insights

Think Forward 2024: The Offline Internet

Yesterday, we held a LinkedIn Live to discuss Offline Internet - a trend in our recently released report, Think Forward: The Social Reckoning. As the power balance between online and offline is shifting, people expect greater interplay between worlds - to hear more about the trend, click here to watch Valentina Turrini, Research & Insights Analyst, discuss the meaning of Offline Internet, and its significance in shaping social in 2024.

Exploring the trends in Think Forward 2024: The Social Reckoning

To mark the release of Think Forward 2024: The Social Reckoning, we are running two webinars on 14th November, where Global Chief Strategy Officer, Mobbie Nazir and Head of Research & Insight Paul Greenwood will talk through the five trends that will be shaping social over the next 12 months.

We Are Social Asia’s Tuesday Tune Up

This week’s social media news includes X’s AI chatbot, TikTok’s grocery plans in the US, and more.

We Are Social launches Think Forward 2024: The Social Reckoning

Our report Think Forward 2024: The Social Reckoning, identifies five trends predicted to play out on social media in the next 12 months.

Think Forward 2024

This trends report unpicks the complex web of consumer behaviour online, and explores the role brands can play in reflecting and shaping it.

We Are Social Asia’s Tuesday Tune Up

This week’s social media news includes TikTok testing 15 minute videos, Threads’ API update, and X’s new subscriptions.

Why we’re focusing on the future with our .XYZ innovation offering

Last week we re-launched our innovation arm, .XYZ. In this blog, our CEO for Southeast Asia and new lead of .XYZ, Christina Chong, explains why future technology is a key area of focus for We Are Social.

Bold Play: Reinventing Marketing Measurement with Predictive Intelligence and Data

We Are Social's parent company, Plus Company, has launched Plus AIOS, a predictive intelligence solution that allows marketers to optimise marketing performance. In this guest post, Michael Cohen, Global Chief Data & Analytics Officer at Plus Company explains how AI can help bring marketers closer to the customer journey.

We Are Social Asia’s Tuesday Tune Up

This week’s social media news includes X testing $1 a year fee, Meta bringing broadcast channels to Facebook and Messenger, and more.

Digital 2023 October Global Statshot Report

Our Digital 2023 October Statshot highlights the latest developments in the digital and social landscape.

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