McCain ‘Anything Goes’ Food & Drink McCain United Kingdom To remain the Nation’s favourite, we helped McCain connect more closely with the younger generation, catching their attention with a partnership with drag queen Baga Chipz. See case study
Barilla ‘The Rooftop Match’ Food & Drink Barilla Italy The GOAT Roger Federer surprised two young tennis fans for a viral match of rooftop tennis - and Barilla pasta, of course. See case study
#PlayWithPringles FMCG Pringles United Kingdom Here's how the #PlayWithPringles TikTok campaign generated billions of views and millions of pieces of user generated content. See case study
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