Our Insights

Snap is taking its augmented reality tools to a much bigger canvas. The company boosts Lens Studio, their desktop app, with a collection of new features: new Landmarker templates, more facial lens templates, and an interactive tour for first-time users.

Tiktok, the social media platform that confounds Millenials but speaks to Gen-Z audiences worldwide, has now released a new e-commerce feature. Termed Hashtag Challenge Plus, Tiktok will now allow users to purchase products related to sponsored Hashtag challenges within its app. Users are first encouraged to post videos with a brand product, using the sponsored hashtag and participating in the viral hashtag trend. They can then proceed to purchase a brand’s product without ever leaving the platform.

Written by Benjamin Oi, Leonard Koh and Clio Goh. Now everyone can create their own Instagram face filters Facebook’s tool for building augmented reality effects, Spark AR, has finally moved out of closed beta and is now accessible for everyone. The tool allows creators and brands to make their own Instagram face filters and share […]

Pinterest rolled out a collection of emotional well-being activities tailored for million of users searching the visual pinboard for emotional health and related topics.

Technology blogger and app researcher Jane Manchun Wong uncovered an unreleased augmented reality feature that essentially places the user in front of a green screen.

In a controversial change, Instagram has begun a test on hiding like counts in countries such as Canada and Australia. More users will soon be given the option to publicly hide the like count on their posts, to encourage Instagrammers to appreciate posts based on merit and not simply how popular they are.

The new Global Digital Statshot report from Hootsuite and We Are Social is packed with all the latest data you need to understand how people are using the internet in July 2019. You’ll find the complete report in the SlideShare embed below, but read on for my summary of this quarter’s essential headlines.

1.2 million people have signed up to storm the iconic Area 51, which has been the centre of alien conspiracy theories. In an instant, the internet unified and generated countless memes and Area 51 content.