We Are Social
We are a global socially-led creative agency with unrivaled social media expertise.
With 1,300 people in 19 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.
We make ideas worth talking about.
We understand social behaviours within online communities, cultures and subcultures.
We help our clients reach the right people in a strategic, relevant and effective way.
WE WORK WITH
WHAT WE DO
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Strategy
Our strategic thinking is based not only on audience and category, but cultural conversation. Our research and strategy teams work in close collaboration. They are fluent in the language of the internet, anticipating and preparing our clients for significant cultural shifts.
Creative
A creative agency with a difference. We make fully integrated campaigns; innovative social media and gaming activations; long-form videos and short, impactful social content. We create stories, not just social media posts, from a 12-month roadmap to real-time reactive conversations.
Production
We push the boundaries of content creation on ever-changing social and digital platforms. We like to keep things under the same roof; our agile in-house production arm, We Are Social Studios, produces social-first creative content that can live across any media.
Media & Distribution
Our approach to paid media is enhanced by our understanding of social behaviours; strategic distribution places the right stories in front of the right people. We work with mainstream and niche platforms and formats, across the social and gaming ecosystems.
MAKE MY DAY
Make My Day is the first agency to offer augmented performance marketing at scale, powered by We Are Social. It makes good things happen by using augmented reality to bring brands into people’s lives in meaningful ways.
With a platform agnostic approach, Make My Day helps brands realise the full potential of AR by delivering strategy, creative and production that audiences choose to use and share at scale. Whether that’s through multi-platform performance focused advertising, or by planning for an augmented future.
WE ARE SOCIAL SPORT
We make game-changing sports marketing, with ideas that get brands closer to the action. With passionate sports specialists across multiple global markets, we’re here to help brands seize moments, break into culture and leave a legacy.
WE ARE SOCIAL STUDIOS
We are social-first production specialists, delivering best-in-class content for both local and global brands. From TikTok to Snap, Reels to livestreams, global TV ads to podcasts, we make culturally relevant content on all platforms and for all formats.
WE ARE SOCIAL GAMING
We help brands craft effective experiences in gaming and esports environments. We work with brands to understand gaming culture, enhance gaming experiences, navigate the gaming ecosystem, and maximise impact through a connected amplification approach.
WE ARE SOCIAL .XYZ
We are a future strategy and innovation arm that harnesses bleeding-edge technologies to give brands a foot in the future. We use the transformative power of technology, adding innovative dimensions to push the boundaries of creativity.
