Crisis comms in the age of social media


Last week I was asked to talk at Communicate Magazine‘s first ever webinar. My subject was ‘crisis communications in the age of social media’, something we have real experience of from our work with Skype, Eurostar and others. I was lucky enough to follow on from Hill and Knowlton’s Grant Smith, who gave a great overview of crisis preparedness in general, leaving me to focus solely on the social media aspects.

The challenge however, was that I only had five slides and five minutes to cover a topic that merits a lot more attention and discussion. Hopefully I rose to the challenge – the deck I used is above – please feel free to comment/challenge me on any of the points I covered, or on anything you feel I omitted.