Are we ‘talking the talk’ when it comes to voice tech?


On the 27th September at 8.30am, we’re hosting our ‘Voice Tech 101: Who’s listening?’ event at our London HQ. Our 101 series takes a look at the emerging trends and technologies that are tipped to disrupt the industry.

This time, we’re gathering expert speakers from across the industry to take a look at the power of voice technology, how it’s already changing our industry (and the world), and where it could take us in the future.

Voice tech is already working its way into many people’s lives. Research shows that over a quarter (26%) of Brits are already interacting with day-to-day technology using voice, and 71% think it will be used for one or more daily tasks in 10 years’ time.

Whether it’s Siri helping us find a restaurant for an impromptu date, Alexa playing the latest hits on command, or Domino’s letting us order pizza without lifting a finger; we’re all beginning to experience the growth of voice tech on a daily basis – and it’s changing more than just the way we order takeaways.

With a primary focus on voice tech’s potential within FMCG and retail, we’ll be hearing from Nick Dutch, Head of Digital at Domino’s UK, Chris Gathercole, Head of FT Labs at Financial Times and Tom Ollerton, Innovation Director at We Are Social on the latest innovations in the world of voice tech, what brands have been doing with this technology to date, and where they see it developing in the future. We’ll also look at how voice is changing consumer behaviour, as it opens up greater potential for in-the-moment emotional purchasing at home.

With voice being heralded as the next frontier for marketers, is now the time for brands to be taking the step towards developing their language processing capabilities? Or are we several light years away from it becoming fully mainstream?

Join us for Voice Tech 101 to find out why now is the time for brands to literally find their voice. Sign up here, now.