Blog - Page 182 of 264 - We Are Social UK

UK customer service on Facebook

Socialbakers have just released the results of an ongoing study into brands’ UK customer service performance on Facebook:

We Are Social 3 – 5 LSD Eindhoven

(Yes, the changing rooms are a primary school classroom) After an encouraging first season, the We Are Social five-a-side team made their way to a primary school astroturf in Kennington in high spirits. This primary school is likely to adopt the media name as the “footballing theatre of dreams” for the next 15 games. With […]

The Changing Face of Social Platforms

GlobalWebIndex’s latest data shows a shift to global platforms and that means user growth for the big three of Facebook, Google+ and Twitter. Tom Smith, GlobalWebIndex’s founder, exclusively talks us through their latest research into social media usage around the world. The data we collected at the end of 2012 is now revealing its secrets […]

Lol the troll: how to combat the chaos

Marketing Magazine recently published an article by me on dealing with internet trolls. They’ve been kind enough to let us reproduce it in full below: In The Dark Knight, Bruce Wayne seeks advice on his latest foe, Joker, from his astute cockney butler Alfred. Mr Wayne (logical, measured, likes to dress up as a bat) […]

Brands as friends

A nice infographic from Adweek looking at data from the Curve Report from NBCUniversal Integrated Media, finding that, amongst other things, the average consumer has 29 brand friends on social networking sites, up from just 7 a year ago.

We Are Social’s Monday Mashup #151

Marketers need to apply more budget to social Research by Warc has found that of 800 award-winning marketing case studies from the last year, those including a social element were more on the whole shorter, lower-budget and less likely to display proof of effectiveness. Of the cases studied, those with a social element made up over 55%, but […]

#wewereskiing

Everyone knows the best way to bond internationally is over strong drink, extreme sports and instagram; #weareskiing, now in its second year covered off the lot, setting the stage for an awesome four days in the Austrian mountains. If you need proof see for yourself. On Thursday last week 150 people from the London, Paris, Milan […]

Social, Digital and Mobile in China

Get ready for some huge numbers, as our latest #SDMW report takes a comprehensive look at all the latest online stats from China. China has been the world’s largest online market for some time now, but its growth shows no sign of losing momentum. We’ve explored a wider variety of data than usual in this […]

Consumer Reviews: Buy It, Try It, Rate It

Weber Shandwick and KRC Research have just released this infographic showing the results of a survey they conducted in September of 2,004 American adults who’d recently made one or more purchases of consumer electronics (CE) products (i.e. smartphones, tablets, cameras or TVs). What’s really interesting is that the vast majority (77%) of those polled pay […]

We Are Social's Monday Mashup #150

Worldwide smartphone penetration on the up An article by eMarketer has examined the growing smartphone market around the world, predicting that, by 2016, roughly 75% of certain markets, including the US and UK, will own one of the devices. The mobile phone market is incredibly saturated, with 130% combined market penetration of smartphones and non-smartphones. […]