Blog - Page 200 of 264 - We Are Social UK

Mobile is not a separate platform

Tom Smith, founder of GlobalWebIndex, exclusively talks us through their latest research into mobile internet usage around the world. For many brands, mobile marketing is an exciting prospect but largely under invested, particularly considering the rapid growth of adoption and usage. Everyone knows that mobile is important, but incorporating it into an overall marketing strategy […]

We Are Social's Tuesday Tweakup #11

Participation inequality: 1/9/90 rule no longer applies? After carrying out an in-depth investigation into how the UK online population uses digital media, the BBC has developed a new model of digital participation: The Participation Choice. Going against accepted models, specifically the 1/9/90 rule, it suggests that participation is now the norm, claiming that 77% of […]

Top Facebook Pages in the US, April '12

Following on from their UK report, Socialbakers have just released their top Facebook Pages in the US April 2012 report. The report delivers the rankings of the most popular, engaging and responsive US brand and media pages on Facebook:

Top Facebook Pages in the UK, April '12

Socialbakers have just released their top Facebook Pages in the UK April 2012 report. The report delivers the rankings of the most popular, engaging and responsive UK brand and media pages on Facebook:

NEXT station – Berlin.

Tonight I’m off to to Berlin as an official blogger taking part at NEXT Berlin 2012 – the leading European conference for the digital industry. Two days of exciting talks and intensive networking, meeting existing and potential clients, partners and the press – this is the kind of event we crave for, and the second […]

The Social Media Olympics

An nice infographic from the IOC looking at how media coverage of the Olympics has evolved over time, culminating in this year’s social media Olympic Hub:

Social Media – Global Best Practices

eMarketer recently ran a webinar on Social Media in the Marketing Mix – Global Best Practices, which covered the following: How are marketers creating and executing global social media campaigns? How can companies overcome cultural, language and other barriers when doing social media marketing? What are the best practices for businesses to manage their social […]

How we use our mobile devices

Did you know that more people have mobile phone subscriptions than have electricity or safe drinking water? And with over half of the US mobile subscribers now owning smartphones (it’s a similar picture in Europe), and Forrester predicting both that more people will access the internet from mobiles than PCs and that tablets with replace […]

We Are Social's Monday Mashup #116

Facebook advertising revenue stalls despite strong growth Figures from the 1st quarter of 2012 have shown that even the might of Facebook is not impervious to the advertising business cycle. Sales of $1.06 billion in Q1 were slightly down on the $1.13 billion reported in Q4 of 2011, though it’s not uncommon for marketers to tighten […]

Next Generation Media

Our friend Dan Calladine, Head of Media Futures at Aegis Media, has kindly agreed to share his latest Next Generation Media Quarterly with us.