We Are Social’s Tuesday Tune Up

Tuneup

We are back! In the first recap of 2026, TikTok is taking on the role of Sporty Spice with its new GamePlan tool, Instagram boss Adam Mosseri opens up on his AI predictions, and Instagram is testing a new top 5 feature for Stories. Read on for more social media news. 

TikTok launches new space for sports clubs

Image credit: TikTok

TikTok has launched its new “TikTok GamePlan” feature to help sports clubs build their presence on the platform. As per TikTok, GamePlan sends users to a “dedicated in-app space where fans can discover official accounts, check schedules and standings, buy tickets, add games to their calendars and create their own content.” 

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Instagram chief shares thoughts on AI

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A post shared by Adam Mosseri (@mosseri)

Instagram head, Adam Mosseri, has opened up about his thoughts on AI on IG. Keeping it short and to the point (only 20 text-only slides…) Mosseri’s thoughts include: AI tools are getting better and will soon be “indistinguishable from human-created content”, Instagram is working to highlight AI content through labeling but it will soon become overwhelming, creators are turning to less polished content to combat AI fakes, and lots more. 

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In other news

🛍️ TikTok takes action to protect shoppers from fraud.

❌ Will 2026 be the year TikTok is banned in the US?

🤖 Meta acquires AI chatbot company Manus.

5️⃣ Instagram is testing a ‘Top 5’ feature for Stories.