Our Insights

Think Forward 2024

This trends report unpicks the complex web of consumer behaviour online, and explores the role brands can play in reflecting and shaping it.

We Are Social’s Tuesday Tune Up

This week’s social media news includes TikTok testing 15 minute videos, Threads’ API update, and X’s new subscriptions.

SXSW Sydney Recap | Rewriting the Rules of Sports Marketing

If you missed our talk at SXSW Sydney, find out more about the insights and trends shaping the future of sports marketing.

Why we’re focusing on the future with our .XYZ innovation offering

Last week we re-launched our innovation arm, .XYZ. In this blog, our CEO for Southeast Asia and new lead of .XYZ, Christina Chong, explains why future technology is a key area of focus for We Are Social.

Bold Play: Reinventing Marketing Measurement with Predictive Intelligence and Data

We Are Social's parent company, Plus Company, has launched Plus AIOS, a predictive intelligence solution that allows marketers to optimise marketing performance. In this guest post, Michael Cohen, Global Chief Data & Analytics Officer at Plus Company explains how AI can help bring marketers closer to the customer journey.

We Are Social’s Tuesday Tune Up

This week’s social media news includes X testing $1 a year fee, Meta bringing broadcast channels to Facebook and Messenger, and more.

Digital 2023 October Global Statshot Report

Our Digital 2023 October Statshot highlights the latest developments in the digital and social landscape.

We Are Social x SXSW Sydney: join us for ‘Rewriting the Rules of Sports Marketing’

Join us at SXSW Sydney for our event 'Rewriting the Rules of Sports Marketing', dissecting the impact of sports on culture and the keys to capturing the attention of the next generation.

We Are Social’s Tuesday Tune Up

This week’s social media news includes TikTok’s new partnership with Disney, TikTok’s updating of Creator rewards requirements, and more.

We Are Social’s Tuesday Tune Up

This week’s social media news includes X cutting headlines from link previews, TikTok testing an ad-free subscription, and more.

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